Reinventing the Millennium

Chapter 801 Friends of Women (4K)

On January 9, Apple will hold a Macworld conference at the Masconi Convention Center in San Francisco at 7 p.m.

Everyone paying attention knows that Apple is about to launch its first product into the mobile phone market.

On this day, as a competitor that may value Apple more than anyone else, Fang Zhuo held an ordinary meeting for a long time and listened to the communication between Qualcomm Vice President Anderson and V Business.

Then, after a simple working meal, he and Mr. Yu Hong waited for the true face of the competing product in Lushan.

The R&D center has gone to get off work, so acquaintances such as Corden did not stay with them.

The first is to give them time to digest it themselves, and then discuss it officially tomorrow.

Second, Fang Zhuo didn't want his bad... ah, no, whimsical ideas to be known to others during the press conference.

The press conference was not live broadcast, but many media were invited and the video will be released on the official website.

In addition, because Schmidt, Apple's foreign director and Google CEO, was invited as a guest, I am afraid he will also know many real details.

"Mr. Fang, I found that you have done a lot with Bloomberg. Isn't this VIP membership fee worth it?" Yu Hong simply made two cups of coffee, handed one to Mr. Fang and said that she could deliver information immediately. media.

"It's always worth it. A little protection fee can settle the administrative issues. There's nothing more worth it than this." Fang Zhuo took a sip of coffee and replied with a smile.

In front of him were a notebook, a Bloomberg news terminal, two Yike prototypes, and several documents.

Yu Hong took a prototype and said with appreciation: "I often try out our prototypes, but I'm not used to Nokia's small screen."

Fang Zhuo actually couldn't understand this feeling at all.

From beginning to end, his evaluation seemed to change - rough toy → slightly less rough toy.

But for the present, brand-new human-computer interaction + large-size screen + highly scalable intelligent system, all this is so fresh!

Fang Zhuo has always been careful to separate his personal feelings from the evaluation that Yike mobile phone should receive at this time. Otherwise, Yike mobile phone may never be released.

In the same way, the same is true for his judgment on the Android system.

Just like HTC, which is equipped with the early Android system, it still sells the second highest sales volume in the world in the smartphone market.

At this moment, consumers are all focused on a new gadget like touch screen, rather than on Fang Zhuo’s high requirements for the system.

Of course, a more complete system, a richer ecosystem, and a smoother experience will all become increasingly important competitiveness.

"Mr. Fang, Schmidt went to attend the Apple press conference. Well, he is a person who vigorously develops the Android system." Yu Hong opened her notebook and smiled, "To me, it is ridiculous for him to attend the press conference. Next to you go participate!”

Fang Zhuo said disapprovingly: "How ridiculous is this? The last time I met Steve Jobs, we were discussing the acquisition in a friendly manner."

Yu Hong thought about the past, well, she was very friendly. Did she shake hands before leaving? Seems like I got it.

bite!

An email from a Bloomberg reporter popped up on Fang Zhuo's laptop.

However, it was still ten minutes before seven o'clock.

"It actually started early. Come on, come and take a look."

Fang Zhuo greeted Yu Hong.

He clicked on the alternative live broadcast from Bloomberg, and the email was full of pictures and texts.

——Jobs’ first words on stage: “I’ve been looking forward to this day for two years and six months.”

——Encouraging applause erupted from the scene.

There are two on-site photos, one is the entire press conference before it starts, and the other is Steve Jobs with the Apple logo behind him.

Fang Zhuo and Yu Hong looked at each other. The reporter's description... What is encouragement?

"Maybe it's because everyone hasn't seen the phone yet, so it's an encouragement to him during this period of time." Fang Zhuo could only guess this, and then suggested, "Otherwise, we should wait until the press conference is over before watching. , I found this to be too time-consuming.”

Yu Hong refused with her eyes. How could she miss the competitor's first information? She also wanted to see if Mr. Fang had any bad water coming out.

Soon, after a few minutes of the two of them playing with their phones in silence, the reporter received new information.

——Jobs said he would release three revolutionary products, a touch-controlled widescreen iPod, a revolutionary mobile phone, and a breakthrough interconnect communication tool.

——Obviously, he is saying that the mobile phone he is going to release combines these three products.

——The scene was filled with much warmer applause and whistles than before.

——He named it iPhone, listed the mobile phones on the market, and thought that Nokia and Motorola’s smartphones were only a little smarter than ordinary mobile phones, and then began to comment on their keyboards.

The photos this time are of the physical keyboards of four mainstream mobile phones on the market with large screens.

"Canceling the keyboard is indeed worth talking about. Mr. Fang, what do you think?" Yu Hong looked at Mr. Fang.

Fang Zhuo was thinking about Yike's future press conference at this moment, and said cautiously: "Launch conference, friends, get√."

Yu Hong frowned and glanced at Mr. Fang. Before she could speak, a new email came quickly.

——I saw the iPhone.

——Wow, it’s better than I thought...I don’t know how to describe it.

——Excuse me, Mr. Fang, what do you think?

The new picture is a shot of an iPhone on the big screen. At this time, Bloomberg reporters not only assumed the role of information transmission, but also reflected their journalistic instincts.

When Yu Hong saw the appearance of the iPhone, she was suddenly stunned.

This appearance... why is it so similar to prototype No. 1?

Of course, we know that Apple is also going to use a screen to replace the mobile phone keyboard, but why are even the physical key positions saved below so similar?

Simply the same origin!

Yu Hong was shocked.

She also wants to know what Mr. Fang thinks at this moment!

She looked at Mr. Fang.

Mr. Fang stood up in shock!

He was stunned for two seconds and spit out a person's name: "Schmidt!"

When Yu Hong heard this name, she also realized that this Apple foreign director, Google CEO, and Android collaborator was one of the few people who had seen the Yike prototype and tried it!

Where is this person from? Or was there some leak?

Or, a simple crash?

After all, a screen has a receiver placed above it and a microphone placed below it. The shapes are almost the same, and the layout of a few buttons may be similar.

Yu Hong saw Mr. Fang quickly sit down calmly.

"Does Schmidt have a reason?" Fang Zhuo frowned and looked at Xiao Yu, "Coincidence? Something went wrong in other ways? However, this does not prevent us from asking Schmidt about this matter!"

Yu Hong nodded slightly. Although this person named Fang always had a good psychological quality, didn't he calm down too quickly?

Fang Zhuo picked up the Yike prototype again: "Mr. Yu, do you think this will have an impact on the launch of our mobile phone?"

Yu Hong gave up additional thoughts, thought carefully for a while, and said: "Touch screen mobile phones are undoubtedly a subversion of today's mobile phones. If consumers can really accept it, as latecomers, although we will be questioned, we can also step on it. Apple warms up the market.”

She continued: "The mobile phone market is so big that there is not only one Apple or one Yike. When the touch screen challenges the tradition, we can even be said to be in the same camp."

Fang Zhuo nodded and replied an email to a reporter from Bloomberg: "Mr. Fang didn't know what to think and asked Mr. Yu. Mr. Yu said that Yike and Apple are in the same camp."

Yu Hong: "?"

Just as Fang Zhuo was about to close the email, his eyes suddenly fixed on the iPhone photographed by the reporter.

The more he looked at it, the stranger he became. He enlarged the picture suspiciously and touched Yike's prototype. After being stunned for a while, he asked Yu Hong: "The iPhone is still different from the No. 1 prototype. Look, look. look."

Yu Hong was deeply impressed by prototypes 1, 2, and 3. It was her first contact with a touch-screen mobile phone.

Comparing the iPhone at this time, the similarities and differences are obvious.

The same thing is the screen and the eye-catching physical button.

The difference is that there is a front camera next to the side buttons and the earpiece.

She talked about these similarities and differences one by one.

"This iPhone doesn't have a front camera!!" Fang Zhuo confirmed this.

Is there any in history?

He couldn't remember clearly, but the iPhone released by Steve Jobs does not have a front-facing camera!

"If you don't have one, you don't have one. We do have prototypes," Yu Hong said.

Yes, Yike’s prototypes basically have front-facing cameras.

When Fang Zhuo proposed the design direction with Xu Keden, he naturally mentioned the requirements for the front camera.

Who uses a smartphone without a front-end camera? !

How could a person who is accustomed to taking selfies, videos, and facial recognition not set up a camera in advance when asking for a mobile phone?

In fact, Fang Zhuo didn't regard this as a priority at all. He was always concerned about important parts such as the processor and screen.

Fang Zhuo put down the prototype machine whose screen was inexplicably black again, took two big sips of coffee, and suddenly laughed.

"Why are you laughing?" Yu Hong asked.

If it's just multiple front-facing cameras, it doesn't seem to be much of an advantage. Currently, Nokia, Samsung, and Sony Ericsson all have this. For example, the Nokia I have has a 300,000-pixel front camera, which is useless.

Fang Zhuo took a picture of the black-screen prototype in front of Xiaoyu and officially informed the world: "From now on, I will be a girl's friend!"

"From now on, I am a friend of beautiful women!"

"From now on, I am a friend of women!"

Yu Hong felt that her boss was stimulated.

"Nokia's front camera has only been installed for two years. It is used for video calls, right?" Fang Zhuo asked Yu Hong with a smile.

Yu Hong nodded: "If I remember correctly, it was last year, no, it was the year before last. The mobile phone that was launched was equipped with a 300,000-pixel front-facing camera, which was said to be capable of video calls, but the network and pixels were not very good. Okay, everyone doesn’t need to.”

She emphasized again: "Its pixels are not good, and the 300,000-pixel camera we are equipped with is not good either."

Fang Zhuo smiled and said: "Why not increase the pixels?"

Yu Hong thought about the materials she had learned since working on mobile phone projects and the Nokia, Blackberry, Sony Ericsson, and Samsung she had disassembled by herself, and said slowly: "The camera is usually directly connected to the motherboard. In this case, the area where the two sides are in contact is difficult to place. Electronic components.”

"Well, in addition to this, the camera also needs a light sensor and a distance sensor. There is already a rear camera, so it still needs one."

"We only need to use the one at the back to take pictures. Just put the camera on the phone."

How does the camera take pictures? One person stands and the other holds the shot.

It’s very natural to take pictures like this with a mobile phone.

"Very good, you can sum up these two sentences with the same word, space." Fang Zhuo explained, "Nokia has a physical keyboard, and the screen is small, so how could it sacrifice the screen size for a better front camera?"

He took a breath: "But we are different, we canceled the keyboard, we can appropriately sacrifice the screen size, because it is large enough, this part of the sacrifice is in favor of the front camera, so that it has a comparable effect to the rear camera, and from now on, only one person is needed to take pictures."

Fang Zhuo has been thinking about how to compete with Apple in a differentiated way.

Now, the iPhone does not have a front camera, and he not only wants one, but also does not want the 300,000-pixel chicken ribs, but a good camera that can change the shooting habits!

As for why the iPhone did not choose the front camera at this time?

Fang Zhuo guessed that it was also because of the internal space problem.

Perhaps, it is the further optimization and reduction of electronic components that allows the subsequent series of iPhones to have front cameras.

However, the iPhone is originally larger than the iPhone, with a screen of 3.7 inches instead of 3.5 inches. The extra 0.2 inches is 0.508 cm, and there is also a larger internal operating space accordingly.

There is no obstacle in thinking, and there is space for operation. Is the front camera a difficult problem to overcome?

I don’t want 300,000 pixels, I want 1 million, 2 million!

This is enough to bring revolutionary effects!

After all, the mainstream rear cameras today are only 2 million, 3 million, and 5 million.

Yu Hong lowered her head to fiddle with the prototype, pondered for a while, and said: "It seems to make sense. We are indeed bigger and have more space. Later, we have to let Teacher Xu and Judy verify whether it is feasible, and we have to optimize the design again."

"I have confidence." Fang Zhuo exhaled, "As long as the front is well done, plus 3G network, video calls are also a highlight."

These are all highly competitive differentiations, and innovations in the global mobile phone industry.

One step ahead, every step ahead.

The two discussed the skills of the front camera, and the Bloomberg reporter had sent several emails without reading them.

Fang Zhuo took a big sip of coffee and clicked on these emails. It was nothing more than Jobs introducing the concept, design, phone calls, multi-touch, browser functions, Google search, GSM standards of the iPhone, and inviting Google CEO Schmidt to speak on stage.

While watching the live email, he was thinking about the front camera in his mind, and laughed: "Schmidt not only went, but also spoke on stage. I really didn't know..."

Wait a minute!

GSM standard? Isn't this the 2G communication standard?

Fang Zhuo's eyes swiped and swiped back.

Yu Hong also noticed the problem at this time and said in surprise: "Doesn't the iPhone support 3G? This is a 2G phone?"

She frowned and said: "Even if we consider the problem of 3G deployment, it should be no problem to support 3G and be compatible with 2G. Why choose this?"

Fang Zhuo's thoughts were intertwined, and he was very puzzled for a while.

However, Yike's recent joint efforts with Qualcomm suddenly came to mind.

He slowly gave a guess: "What if this is not Apple's choice, but the operator AT&T's request?"

A mobile phone that has not really proven its sales prospects, even if it is Apple, who is strong in its cooperation with the operator? Who is weak?

Yike has recently experienced the toughness of the second-place V business.

Not to mention AT&T, which occupies the first place in the market.

"Good news, really good news." Fang Zhuo was very calm this time compared to the previous joy. "Yike mobile phone will be the first real 3G smartphone. This concept is our key promotion strategy."

2G mobile phone Apple, 3G mobile phone Yike.

This is another difference!

In addition, Yike was originally released later than Apple, and this period of time can allow more investment and deployment of 3G network.

The email of the Bloomberg reporter came again.

-After Google Search, Yahoo Search also came on stage to introduce it.

-The release time is June in the United States, the fourth quarter in Europe, and 2008 in Asia.

-The 4G version is $499, the 8G version is $599, and the operator is AT&T exclusively.

The main information of the press conference basically ended here.

"It's Get√." Fang Zhuo put down the mouse, "It will not be shipped until June, doesn't this mean that we can buy at least another half a year?"

Yu Hong nodded, this is good news, Yike has at least half a year to perfect and polish the mobile phone and Android system.

Fang Zhuo stood up and made a decision: "Our mobile phone press conference will be held in June, and the first 3G smartphone will be launched before Apple officially starts selling it."

Yu Hong looked up at President Fang.

Fang Zhuo lowered his head slightly, looked into Xiao Yu's eyes, and smiled slightly: "I can't wait."

Chapter 802/1468
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Reinventing the MillenniumCh.802/1468 [54.63%]