Two Hundred and Fourteen - Taking Action First? Then Let's Move Too

The same situation happened to the three major theater companies. Whether it is AMC, Imperial Theaters or American Artists Theater Chain, they generally quietly increased the proportion of "The Clown Returns" before nightfall.

As the hot sunshine fades, the heat in the air of Los Angeles is gradually taken away by the night breeze. In the Warner Building in Burbank, the media capital, several executives were anxiously waiting for box office statistics.

They had already received the news that many theaters in relatively good locations had temporarily increased the number of films scheduled for "The Return of the Clown", which made their expectations for the first-day box office even higher.

John stared at the phone on the table and walked around in front of the large desk. At this time, he felt that the time was more difficult.

"John, sit down and relax." Bruce Rosenblum frowned and walked around, which made his heart become anxious. This film was much more important to him. "You have to rely on the ability of your old partner. The box office numbers will definitely be higher than our expectations."

Not only the two of them, but Jeff Robinov and Thomas Mendes also frowned. This film is very important to everyone. It is related to Warner Bros.'s revenue figures this year. They all hope to use this film to regain some face.

"Ding-a-ling-a-ling, jingle-a-ling-a-ling..."

Before the phone rang for the third time, Jeff Robinov quickly picked it up and put it to his ear.

"I'm Jeff, yes."

It didn't take long, maybe dozens of seconds before he put down the phone, with a smile on his face and looked at a few silent executives.

"The box office on the first day was US$20.42 million! Ha, this is nearly US$10 million more than we expected!"

Hearing this number, several executives all showed the same smile. The secretary who had been waiting at the door opened the door at the right time and walked in with a bottle of champagne. He poured it for several people and then left.

Publishing director Thomas Mendez raised his glass. "Come on, let's celebrate in advance."

"Wait! I haven't finished speaking yet." Also holding the champagne, Jeff Robinov took a proud sip. "Don't forget, this number is not all, plus the $590 for early screenings, so the first day's box office..."

"$26.32 million!?" Bruce Rosenblum shouted in surprise.

The CEO grinned and nodded, raised his glass again and said, "Yes, come on, let's toast to this damn surprise!"

The four people clinked their glasses and drank. They all knew what this number meant. This is no longer a question of whether the performance is good or not, this is definitely a box office hit!

And today is still a working day. Generally speaking, the box office on the second day of release will definitely exceed the figure on Friday!

"Wait." John picked up the phone on the table. "I haven't told Wayne the news yet. I think he must be anxious to wait, haha."

In the bedroom of the main building of Greenberg Manor, Wayne put down the phone in his hand with a smile, leaned on the recliner and lit a cigarette happily. The two golden retrievers opened their eyes and looked at him together, and then lay down with a groan. His feet.

"Honey, how were the results on the first day?" Naomi Watts heard the noise and walked to the balcony in her pajamas.

"I thought you were asleep." Wayne put the newly lit cigarette in the ashtray and hugged the Australian beauty. "26.32 million! The first-day box office was 26.32 million US dollars!"

This number also surprised Naomi Watts. You know, this is a horror movie. Even if it can get some light from "Joker", it is still a pure horror movie.

"Oh my God, you are going to succeed again." She stopped immediately and reached out to caress the big boy's face: "I said it wrong, my dear, you have always been on the road to success. Failure is nothing like that. I will never patronize you!"

This man has always been on the road to success and will go further and further. This is what Naomi Watts really thinks at this moment. No matter what kind of film it is, as long as it is in his hands, it is basically equal to success.

She believes that not only she will think this way, but when various media reports come out tomorrow, everyone in the Hollywood industry will think this way. Wayne Greenberg is equal to success.

This number is simply too exaggerated. The box office in the first weekend will definitely exceed 50 million US dollars. The only question is how much more than this number will be.

"Go to sleep, Nami." After Wayne's excitement passed, he quickly regained his composure, picked up the blonde beauty and walked back into the house. "Go to bed early. It's already early in the morning and I have to go to Burbank tomorrow."

After knowing the results of the first day, Wayne finally closed his eyes with peace of mind. This number proves that his transformation of the film is successful, and once again proves the acceptance of this style by movie fans.

He knows that this box office figure is definitely far lower than the results created by the original film, but times are different, and the actual situation we face is also very different. After all, this is not like a film like "Joker" that can incite society.

In the early 1990s, North America was not as smooth sailing as it would be a dozen years later. There are various social trends, various social conflicts, and it has only been two years since the disintegration of Polar Bear, so the society is not as stable as imagined.

That's why Wayne said that the box office success of "Joker" was the result of various special circumstances. It is basically difficult to replicate without stirring up social hot spots.

What he is thinking about now is to find a way to stir up some troubles and increase the box office numbers as much as possible!

Early the next morning, Wayne kissed Naomi Watts who was still sleeping, had breakfast, and rushed to Burbank.

We met our agent Jimmy and walked into the office of Warner Bros. CEO. Jimmy told yesterday's plan again. Without any hesitation, Jeff Robinov picked up the phone and started calling the three major theater companies in turn.

He is now the head of the giant Warner Bros., and he also has the box office results of "The Return of the Clown", so the result is much easier than expected.

"It is impossible to change the size of this weekend's screenings."

Half an hour later, Jeff Robinov put down the phone, but he still had a smile on his face. "But they will adjust the film schedule of "The Return of the Clown". When Monday starts, the number of theaters will be adjusted again."

All three of them understand that if the box office numbers this weekend are high enough, then when Monday starts, theaters will inevitably expand the scale of screenings, which will virtually squeeze the opening scale of "The Shawshank Redemption."

Having already taken the lead, the next step must be to pursue it fiercely, so Jimmy said directly: "It is best to start taking action in the media tomorrow. The sooner negative news about "The Shawshank Redemption" appears, the better it will be for expanding the scale of screenings. "

"No problem. You can go directly to Thomas later. The PR department can take action at any time."

It was just a matter of smearing his competitors. Jeff Robinov didn't take it to heart at all. He had been in this circle for so many years and this was not the first time he had done this.

The reason why Morgan Freeman can still stay at home is because Warner Bros. deliberately controlled the pace and wanted to wait until the film was released to let those girls bite wildly. When the film's leading actor was involved in more than a dozen lawsuits, not only the film's Publicity becomes a problem, and every aspect of the film will be affected.

Just when Wayne and Jeff Robinov had discussed the details and were about to talk about his "dead man plan", there was a knock on the office door, and Thomas Mendez walked in with an unhappy look on his face.

"Wayne, the people next door have begun to take action. It seems that the box office numbers on the first day have stimulated them." The distribution director said while turning on the TV in the room.

After turning the TV to CBS, he pointed at the screen and said:

"Let's see, was it this woman who went to Canada?"

Wayne recognized the black woman being interviewed on the TV at a glance. Yes, she was the child protection organization investigator who went to Canada to investigate the crew for a week and also shut down the crew for a week.

At this time, she was being interviewed with an indignant look, and her voice came clearly from the TV.

"...Yes, most of the crew members were poisoned, and I suspect the children were also harmed. But the crew did not cooperate with our investigation and restricted the children's contact with us. In the end, they could only end the incident in a hurry investigation."

The interview was obviously at the end. Although the black woman did not have a definite answer, those who heard it would immediately think that the reason why the crew organized their investigation must have an ulterior secret.

"very good!"

Jeff Robinov's face also darkened, and his originally good mood disappeared without a trace in an instant.

"This bixxh who talks nonsense! It seems that the person next door really can't bear it anymore. He didn't even wait for his own movie to be released before using this method."

"Will it have a big impact? I can guarantee that this woman has no evidence." Wayne looked at Thomas Mendez seriously. After all, he was an expert in playing with public opinion, and the public relations department was a subordinate department of the distribution department.

"No, don't worry, I'm just trying to guide public opinion." Thomas Mendes shook his head. Although his face was ugly, his tone was not too nervous. "Only this level of smearing will not have a great impact on the film. It is just a way of guiding public opinion through association. Don't forget, this film is not a children's film."

Distribution executives have seen this happen too often. When almost every film is released, it is normal for competitors to smear each other. Without competition, it would not be Hollywood.

"Wayne, the first day's box office must have stimulated them. If this trend continues, "The Shawshank Redemption" will definitely be greatly affected. Since they can't bear it anymore, let's start tomorrow."

The head of Warner Bros. said in a muffled voice.

As long as the impact on his side is not too big, Wayne has nothing to worry about. Warner Brothers is much more professional than him in dealing with these things of attacking competitors.

Moreover, my focus will not be on this film for too long, and I will definitely return to the new project that I am preparing.

The error-free chapters of "Hollywood Drawing" will continue to be updated on the novel website. There are no advertisements on the site. Please bookmark and recommend it!