Chapter 159 Important Dates

And in the last few days of publicity and promotion, there is no need for Chen Ping to worry too much.

Therefore, Chen Ping also invested in Changping Supermarket Company in the past few days at the end of September.

The current Changping supermarket company has only one officially opened store, which is the Fuhua Plaza store in Anhe City.

The Fuhua Plaza store can already be regarded as one of the most successful cases of large supermarkets in China.

As a large supermarket that has just opened, the performance achieved by Fuhua Plaza store is unmatched by a single store of many large chain supermarkets in China.

At present, the Fuhua Plaza store has been open for nearly two months.

Even after removing the payment for goods and various expenses that need to be paid to suppliers in the next few months, the net income that a single store like Fuhua Plaza can bring is as high as about 13 million.

That's an incredible number for a single supermarket store.

However, Chen Ping was not satisfied with this.

In his view, comparing with other supermarkets in the same industry is not the purpose of Changping Supermarket Company.

Changping Supermarket Company, or Chen Ping himself, most hope to achieve is to constantly surpass himself.

Therefore, Chen Ping put a lot of energy into the preparation of the Jiufu Plaza store.

And with Fuhua Plaza store behind it, the income of tens of millions in the past two months is not only enough for Jiufu Plaza store's preparatory expenses, but also to hold a lottery event again.

The scale of this large-scale lottery event is even bigger than that of the Fuhua Plaza store.

After all, the most striking thing about the last lucky draw event at Fuhua Plaza was the mysterious prize, which was the car worth hundreds of thousands of dollars.

But this time, Chen Ping was cruel, and the mysterious prize set up in this lottery event was a house in Pingjiang City.

Although it is not in the center of Pingjiang City, the value of this house is as high as nearly 500,000.

In addition to other various awards, it is also richer than the last lottery event. For this lottery event alone, Jiufu Plaza Store needs to invest a huge bonus of nearly 1.5 million.

You know, Jiufu Plaza store is different from Fuhua Plaza store.

Fuhua Plaza Store is the first large supermarket in Anhe City, facing the entire Anhe City.

After all, the scale of Anhe City is not large, and the entire city has only one commercial center, so when the Fuhua Plaza store opened, it was aimed at almost all the citizens of Anhe City.

However, Pingjiang City is different.

After all, Pingjiang City is the capital city of Dongjiang Province. The urban area alone is several times larger than that of Anhe City. Each of the four major districts of Pingjiang City is no smaller than Anhe City.

Each district also has its own commercial center, plus the entire city center of Pingjiang City, Pingjiang City actually has several commercial centers.

Therefore, although the publicity and promotion of Jiufu Plaza store in Pingjiang City is not small, it cannot be regarded as facing all the citizens of Pingjiang City. At most, it can only spread to the new area under development.

And this new area is an emerging area that Pingjiang City has vigorously developed in recent years, and its center is the university town where Chen Ping is located.

Therefore, although the scale of the Jiufu Plaza store is larger than that of the Fuhua Plaza store, in fact, the most important consumer group he faces is actually many students in the university town.

Fortunately, the number of students in the university town is also quite large, reaching as many as hundreds of thousands. In addition to the hundreds of thousands of residents in several residential areas near the university town, the number of consumer groups they face is also as high as tens of thousands. more than 10,000.

Moreover, there is no other large supermarket within the university town, at most there are some small convenience stores.

Although these convenience stores also sell some daily necessities, there are often many things that cannot be bought, which are far less complete than supermarkets.

Therefore, these students and those residents in the university city often go to the city and go to other commercial centers to buy some necessities of life.

Under such circumstances, the opening of Changping Supermarket is bound to cause shocks to everyone in the entire university town.

In Chen Ping's expectation, after the opening of the Jiufu Plaza store, although the number of consumer groups it faces is smaller than that of the Fuhua Plaza store in Anhe City, its performance should be far more than that of the Fuhua Plaza store.

Among Chen Ping's expected goals, the performance achieved by the Fuhua Plaza store is the bottom line of the Jiufu Plaza store, which is also a death order from Chen Ping to Sun Gan.

Even Chen Ping issued a series of incentive policies to hundreds of employees of Jiufu Plaza store.

As long as the performance meets the standard, you can get rewards. Although the strength and terms of the rewards are less than those of Fuhua Plaza, they are extremely moving.

Chen Ping had already used a similar method once, and this time he was even more familiar with it.

In the reward policy, if the turnover of the Jiufu Plaza store on the first day of opening exceeds 10 million, all employees will be rewarded.

And within seven days of opening, the performance can exceed 50 million, which means that the second reward can be obtained.

Although the incentive clauses are only these two, they are at least worth more than two months' wages of these employees.

Just these incentive policies alone, if they are fully realized, there will be nearly a million expenditures.

The area of ​​the Jiufu Plaza store is about twice as large as that of the Fuhua Plaza store. Coupled with various hardware conditions, it is also a bit more advanced than the Fuhua Plaza store. After all, this is a Changping supermarket company in the next few years. Store set up at the headquarters.

Therefore, in the pre-decoration and preparation of various hardware equipment, the total investment has been as high as 3.5 million.

The lottery activity needs to spend 1.5 million. If the two incentive policies are fully realized, it will cost another 1 million.

In addition to the preparatory matters in various aspects such as recruitment, there is a total expenditure of about 1 million.

All things considered, this store in Jiufu Plaza, the investment required for the preliminary preparations alone, is already as high as 7 million.

Coupled with the first-time payment deposit, the initial investment of Jiufu Plaza store has reached as much as tens of millions.

What's more, Chen Ping directly bought the third-floor shop in Building 4 of Jiufu Plaza.

In the next few months, the Jiufu Plaza store will also need a large amount of expenditure to pay off the store's debt.

Therefore, if the performance of the Jiufu Plaza store does not meet Chen Ping's psychological expectations, the Jiufu Plaza store will not actually be considered profitable in the next six months.

However, as long as Chen Ping's expectations can be met, the profit of the Jiufu Plaza store will far exceed that of the Fuhua Plaza store.

After all, the living standard and consumption level of Pingjiang City are higher than that of Anhe City.

On the morning of September 30, Chen Ping came to Jiufu Plaza early. The entire Jiufu Plaza was officially opened a few days ago. During the past few days, those students in the nearby university town and some residents have already Been here.

After all, this is the closest commercial center within the university town. Although it is only just getting started, these students and residents are still curious and looking forward to this Jiufu Square.

They also want to see if this 9 Fu Plaza can provide some convenience for their future life, so there are a lot of people coming and going.

Although it is not as prosperous as the most prosperous commercial center in Pingjiang City, Chen Ping has already carefully observed it when he came here. The flow of people in Jiufu Square has even far exceeded the original Fuhua Square, and it is no longer than that in Anhe City. How deserted that commercial street was.

With such a base of people flow, Chen Ping is more confident.

After arriving inside the Changping supermarket, almost all the employees were ready.

There are less than two hours before the opening, but a lot of people have gathered in front of the Changping supermarket.

Of course, college students are young people after all, and they will not wait at the door of Changping Supermarket as early as ordinary residents.

Most of the people gathered in front of the Changping supermarket were residents of nearby residential areas.

Chen Ping looked around and saw that at least 80% of the crowd were aunt-level characters, and only these people were the least busy. They had time to come here in advance to line up and wait for the official opening of Changping Supermarket.

Although the crowd was not as large as when the Fuhua Plaza store opened on the first day, Chen Ping knew very well that as long as there was a lottery event, especially in this lottery event, the number of laptops with special prizes exceeded Several times from the last sweepstakes.

This is a great temptation for students.

In fact, many college students can't afford a computer when they have just entered the university, or even during the entire four-year university period.

Many college students' family conditions are not so good. They only have the opportunity to buy a computer of their own after one or two years of hard work during the university.

This is also why when Chen Ping was in the group buying business in Anhe City, the number of computers sold in the previous and subsequent group buying business was less than half of the total number of senior high school graduates in Anhe City.

You know, a large part of those computers are bought by some families, not for those high school graduates.

In fact, only a small number of senior high school graduates actually buy computers, and it is less than 10% of the total number of senior high school graduates in Anhe City.

Therefore, in this lottery, a large number of notebook computers have been launched, which can definitely attract a large number of students to participate in the consumption of supermarkets.

Chen Ping inspected the supermarket and found no omissions.

During the inspection, Lin Yuwei hurried over. After finding Chen Ping, she eagerly said softly, "At the entrance of the supermarket, your classmates have already arrived. Do you want them to come in now?"

Chen Ping was stunned for a moment, and then he understood.

Lin Yuwei knew Li Tianhai and the three of them. Chen Ping had already ordered that outsiders were not allowed to enter the supermarket before it opened, but since these three guys were Chen Ping's roommates, they were an exception.

After thinking about it for a while, Chen Ping nodded and said casually, "Since they are here, let them come first, anyway, the supermarket is about to open soon."

Lin Yuwei nodded, then turned to leave.

After a while, the three Li Tianhai guys came over with excited faces.

After seeing Chen Ping, Li Tianhai raised his voice and shouted, "Chen Ping, you're a very talented guy, such a big supermarket was prepared by you in such a short period of time. , did you spend a lot of money?"

Chen Ping also greeted him with a smile, then nodded and said casually, "It did cost a lot of money, but as long as the supermarket can make a profit, it will be able to make it back sooner or later."

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