Chapter 20 0020: An Endorsement Fell From the Sky [Please Collect, Please
Chapter 20 0020: An endorsement fell from the sky [Please collect, please vote, please read]
For Lin Yu, tonight will be another sleepless night.
Jiang Ge's mood did not fluctuate much. As for the chairman, although he was an "endorser", he was also an endorser.
Besides, it was just a live broadcast, and everything was under his control.
Back home, it was no different from yesterday, eating, exercising, reading, and sleeping.
Speaking of reading, the study at home is much richer than the rows of bookshelves in the office.
"A Century of Chinese Film and Television"...
"Sight-singing and Ear-training Rhythm"...
"Smart Managers"...
...
Two hours later, Jiang Ge put the three books back on the bookshelf.
He stretched his neck and felt no longer sleepy, and then scanned the bookshelf again, wanting to find a novel on Blue Star to read.
"Huh?"
Suddenly.
Jiang Ge found an old notebook on the bookshelf where novels and comics were placed. Curious, he picked it up and flipped through it.
It was almost full, and the handwriting was a little faint, it seemed that it had been written for a long time.
I read a few more pages and confirmed that it was the old man's stuff.
The notebook recorded some of the old man's thoughts and insights on the industry from the time he started as an agent to the establishment of Huafeng Media, as well as some experience summaries.
"The old man still has this habit? Is he planning to publish an autobiography in the future?"
Jiang Ge quickly flipped the pages of the notebook, thinking that the things in it were quite useful to him.
So.
I sat down on the sofa chair with the notebook and read it carefully.
[In 2008, the Spring Festival had passed. This was my sixth year in the industry. In the current entertainment industry, on the one hand, 90 million people were accusing the entertainment industry of "dark" crimes for the "secret camera scandal", and people were worried and panicked; on the other hand, 10,000 students were competing for 30 tickets to enter the entertainment industry provided by the Yanjing Film Academy in the cold spring in Yanjing. The ratio was less than 0.4%, and the difficulty was comparable to winning the lottery. 】
Some strikingly similar historical plots overlap the memories of the two "Djangos", as if the scenes happened yesterday, right in front of them.
Or it could be called a parallel world, the same yet different.
Django watched and absorbed useful things.
[The entertainment industry that attracts so many young people naturally has the temptation of unlimited fame and fortune. In my opinion, the entertainment industry is a place with rules to abide by and laws to follow. Whether it is muddy water or dyeing vat, the fittest can survive. 】
Darwin's theory of evolution, survival of the fittest?
It seems... it's the most appropriate to put it in the entertainment industry.
Django thought about it.
There are thousands of artists in the entertainment industry, how many can become stars? How many can become superstars?
The competition is quite fierce.
[Thirty rules for survival in the entertainment industry:
1. Love the entertainment industry, regard the entertainment industry as above everything else, and implement the spirit of "entertainment to death".
2. If you want to find a backer to mix in the circle, you can throw everything away.
3. Build good relations with the media, serve as an "informant" for entertainment reporters, and disclose information and self-exposure at the right time.
…】
Many lines were crossed out in this part of the notes. From the writing and revision, it can be seen that these 30 rules for survival in the entertainment industry are very difficult to summarize.
Jiang Ge carefully read them one by one.
He lowered his eyebrows in thought for a while, as if there was something he couldn't figure out; then he nodded and smiled, as if there was something very interesting in the text...
Looking at his expression, he was completely immersed in it.
The study was very quiet, with only slight breathing sounds and the slight rustling sounds of paper turning.
Unknowingly, Jiang Ge had read half of it.
He stopped, closed the notebook, and began to digest useful information.
The entertainment industry is full of scenery, and to put it bluntly, it is nothing more than the two words "fame and fortune".
But "If you want to be noble in front of others, you must suffer behind others." No one is a star who can make a lot of money when he is born. In addition to talent and hard work, early capital investment is also very important. If you want to pave the way for fame and money, high investment will lead to high output.
At this time, the role of the agency is highlighted.
Those with resources can directly pile up resources, and those without resources can spend money on marketing.
It is also very important to have a good agent. They are the bridge between stars and the outside world. Their main job is to negotiate with businesses that need star endorsements, participate in activities and performances, and handle various matters, speak on behalf of stars, and handle the financial affairs of stars.
And a great agent, with all kinds of variety shows, TV series, and movie resources, as well as public relations, media, and platform resources, can make stars popular.
This is why when Penguin Entertainment poached from Huafeng Media, it had to poach the agency director Wang Cheng first, because he controlled most of the company's resources.
Jiang Ge closed his eyes and thought.
At present, it is not optimistic to find an agent for Lin Yu and Qin Shiyue. An ordinary agent is equivalent to an artist assistant, just a miscellaneous person, and can't play a big role. You have to find a capable agent.
The problem is, water flows to low places, and people go to high places. In the current situation of Huafeng Media, those capable agents will come?
Agents usually get a base salary and commission from artists. Only a few highly capable ones have room for bargaining on issues such as contract length and income sharing.
So.
Just find someone who is good enough, not necessarily the best in the industry.
Jiang Ge is still very optimistic.
Could it be that with the remaining millions in the company's account, plus the five million borrowed by Chen Gan, they can't even hire an agent?
Just kidding.
Jiang Ge took the notebook with him and put it back after reading it.
The things written in it benefited him a lot. It is worth studying and learning. Not to mention that he can become a big shot in the entertainment industry after reading it, at least he can have a certain understanding of this industry.
——————
Inner Mongolia, Qingcheng.
"Very good, thank you all, you have worked hard."
After a day and a half of shooting, the MV of Mengli Company's new yogurt GG song was completed.
"Shiyue, wipe your sweat." Hu Xiao, the guest artist assistant, was very responsible. He handed over a tissue and asked, "Do you want some water?"
"Thank you." Qin Shiyue was not spoiled to the point of needing someone to serve her, not to mention that this person was the chairman's assistant. She smiled and said, "Sister Hu Xiao, I can do it myself."
Hu Xiao has been working in Huafeng Media for three years. He has seen many artists who treat assistants as coolies and order them around. In the two days that Qin Shiyue came to Inner Mongolia with him, he felt that the girl was a good person. At least she didn't have the so-called "star airs" at present.
Qin Shiyue is still a blank sheet of paper, with nothing on it, but as time goes by, there will be more and more things on it, but whether it is filthy or holy, that is unknown.
"Ms. Qin, you have worked hard." Zheng Jianguo, the manager of the planning department of Mengli Company, came over, smiling and said gently: "I want to talk to you about something."
Qin Shiyue nodded and said: "You go."
Zheng Jianguo went straight to the point: "I wonder if Miss Qin is interested in being the spokesperson for our company's new yogurt?"
Qin Shiyue and Hu Xiaowan did not expect the other party to say such a thing, and stood in surprise.
"Early this morning..." Zheng Jianguo smiled slightly and explained slowly: "We held a meeting to discuss. Miss Qin is young, sunny, beautiful and generous, which is very suitable for the image of the spokesperson for the company's new yogurt."
They have not decided on the spokesperson for a long time, partly because the GG song has not been determined. After getting the song "Sour and Sweet Is Me", it was put on the agenda again.
Originally, more than a dozen male and female stars were selected, and then the next step of selection was made based on their popularity, temperament, image and other aspects.
However.
When I saw the photos of the MV actors sent by Huafeng Media, I liked them at first sight.
The only problem is that Qin Shiyue has not debuted, has no popularity, and has no popularity.
During the meeting, Zheng Jianguo believed that this problem was a problem and not a problem. Qin Shiyue did not have any topic or popularity, but Huafeng Media did, and it was very high.
Finally, with Zheng Jianguo's efforts, the matter was voted through.
Qin Shiyue was at a loss for a moment, so she looked at Hu Xiao.
Hu Xiao gave her a look that said "Don't worry, I'll handle it", and turned to Zheng Jianguo and said: "Manager Zheng, can you give us some time? We need to ask the company for instructions on this matter."
Her ambition has long been stimulated. She has been promoted from the company's front desk to the chairman's secretary. There are many things that need to be changed and many things that need to be learned.
If she does not work hard to improve her business ability, she will only be replaced.
However, this matter was originally decided by the artist's agent, which was beyond her rights, so she had to ask her superiors for instructions.
Zheng Jianguo knew the current situation of Huafeng Media and nodded, "Please do as you please."
Hu Xiao walked a few steps to the side, took out his mobile phone and called Jiang Ge.
Jiang Ge, who was handling the company's daily affairs in the office, was quite surprised to hear the news.
With Qin Shiyue's image, it is no problem to be the protagonist of GGMV, but it is hard to say as a spokesperson.
The so-called spokesperson is actually to invite some social celebrities to promote the products they launch, and use the appeal and influence of famous people to expand the popularity of the products, so as to ultimately achieve the purpose of increasing sales and obtaining greater benefits.
However, Qin Shiyue has not yet debuted. The original plan was to debut with this song "Sour and Sweet Is Me", which means that she has no fan base, that is, no appeal and influence.
"Monley's decision is very bold! And very visionary!"
Jiang Ge couldn't help but smile, luck is unstoppable.
But he was not like Qin Shiyue, who was overwhelmed by happiness. He said cautiously: "You should agree to this first, but don't rush to sign the contract. Let me see it first."
The endorsement period and endorsement fee are all things that need to be calculated. It's not what they say.
Hu Xiao nodded and said: "Okay, I understand." He hung up the phone and went back to tell Zheng Jianguo about Jiang Ge's reply.
Zheng Jianguo didn't think the other party would refuse. Even if the person who took over Huafeng Media was someone who didn't understand the entertainment industry and company management, it was impossible not to see that this was a timely help for them. He said: "Okay, no problem. I'll tell the director later and take a few more photos of Miss Qin to use as promotional posters."
Qin Shiyue has been in a daze since she heard this just now.
She got the first song after signing with Huafeng Media, became the heroine of an MV, and got the first endorsement in her life.
Could it be that after one thing goes well, everything will go well?
No, no.
It was more like someone had paved the way for his stardom.
Suddenly.
The gray and heavy clouds flashed, followed by a "boom". The good weather changed suddenly. The deafening thunder had not yet subsided, and raindrops had already fallen from the sky.
Qin Shiyue and Hu Xiao took their things to take shelter from the rain.
Zheng Jianguo looked up at the sky, frowned slightly, and a feeling of discomfort came over him.
This rain came and went quickly.
Qin Shiyue successfully became the spokesperson for Monli's new yogurt. The promotional posters, GG songs, GGMV and other things were also ready, just waiting for the release date of May 1st.
But there was a problem.
At 10 o'clock in the morning on April 30, Wang Cheng, the agent director of Penguin Entertainment, sent a Weibo post like this.
[Popular Science Time.
Fang Wushui was nominated for the 16th Golden Melody Award for Best Lyricist and Composer for his song "Proverbs" in 2001. The following year, he won the 17th Golden Melody Award for Best Lyricist and Composer for his song "Love 2002". In the same year, his song "Youth" won the 7th China Music Billboard Annual Best Original Song Award...
Have you ever thought that Mr. Fang's work would be rejected?
The level of artistic appreciation determines the vision and pattern, and good works must be matched with good products. 】
At first, Wang Cheng's Weibo post was confusing, and no one knew what he meant.
Until a few minutes later, the official Weibo of Yiniu Company posted a Weibo that was easier to understand.
[I am very happy to cooperate with the Golden Melody lyricist and composer Fang Wushui, the Golden Melody Queen He Na and the Golden Eagle Goddess Tang Ying to create an exclusive song "This is Your Yogurt" for our company's new taste and new feeling "Yiniu Yogurt". 】
Following reading is very important. If possible, try not to keep it before it is put on the shelves. If you follow reading, there will be recommendations. If there are recommendations, there will be motivation. If there is motivation, there will be manuscripts saved. Then, you know what will happen.