Chapter 1289: Teach First, Then Punish
Qi He is a very subjective person.
Fang Zhuo did not express her opinion on his suggestion on the spot. The next day when she and Yu Hong chatted about the US market, they also chatted about her former subordinate.
Qi He was originally from the marketing department. He was pushed to the United States because of his excellent oral skills. After making achievements step by step, he moved to Europe to develop the market. Then he returned to China to host YMS. He has strong abilities and a strong sense of professionalism. He seizes the opportunity. He has the opportunity to be promoted the fastest and is worthy of such promotion.
"Have I told you before? In order to promote our cooperation with Google, Qi He pretended to be Lu Qi from Microsoft and called me." Fang Zhuo said angrily.
Yu Hong laughed: "Mr. Fang, do you remember how you commented on Qi He when I first came to the United States?"
She did not go to the United States immediately, but took charge after the team had some development. Naturally, she needed to know the characteristics of her colleagues when she took over.
Fang Zhuo thought for a while: "It's been too long, I can't remember it."
"You said that his 'brain is very flexible and can be used in many ways.'" Yu Hong said with a smile, "Even now, his brain is still very flexible. You had a very accurate eye for people back then."
"Mr. Qi is too proactive." Fang Zhuo sighed.
Yu Hong thought about the possible competition between Yike and Duji, considered the relevant resources, and asked: "If we really launch a large-scale attack, will we have to open up Yixin and Sogou as well? Although e-commerce does not have an advantage, it can still win back. This time, I can make great achievements in the search... What can I summon if I defeat the three giants?"
"Well, Yi Xin is the last link in traffic." Fang Zhuo confirmed this point that was also mentioned by Qi He, "If you can win, you can summon an evil dragon."
Yu Hong said: "Then Mr. Fang can get the new title of Commander of the Evil Dragon."
"My main concern now is the development of ice core and the linkage effect between it and Yike. For other things, I really just want to do it step by step. Maybe it's because of the recent change in mentality." Fang Zhuo thought, "Yike We can’t do all the businesses. It would be great if we can do a good job in them. Assuming there are 100 businesses in total, do we have to be involved in 90 of them? "
"He is indeed a man who wants to be a father." Yu Hong sneered, "Assuming there are 100 businesses in total, why are there still 10 businesses that you have no plans to get involved in?"
"...Okay, okay, it turns out that there is a younger brother for every boss. No wonder Qi He is like this." Fang Zhuo found the source of Qi He's style.
Yu Hong sneered even more: "Yes, yes, just say this to the outside world and see how the outside world responds to you."
But she still briefly explained her thoughts: "Yike can overturn businesses that others cannot do well, and things that I cannot do well will naturally be overturned. I don't think there is any need to worry about it."
"Yes." Fang Zhuo agreed with this point with a smile.
Yu Hong finally asked: "So, are you sure you want to increase the competition with Duji in core search?"
Fang Zhuo thought about the idea explained by Qi He and replied: "Qi He is so eager, let him decide whether it works or not, just like with Penguin before, it is all focused on Duji's core business."
Yu Hong felt that this was almost a definite answer.
All in all, it seems that Mr. Fang still has the best relationship with Pony, the penguin. He has to do it with his own hands, which is one level lower than Du Ji, who only leaves it to Qi He.
She plans to pay a little attention to the progress of work in this area, and if time is convenient, she can return to China to watch the excitement up close.
On the contrary, Fang Zhuo really didn't have much thought about stirring up trouble. He planned to be a tool this time, and he might have to trouble his old friend Chaoyang, but he knew that Qi He had chosen the right direction.
Just like Microsoft's Lu Qi later came to power in Duji, his reform action in the first month after taking office was to abolish the mobile medical division and shout the slogan "All in AI" to promote the company's positioning as a high-tech enterprise.
However, when Lu Qi resigned, Duji restarted the medical bidding ranking, and it was impossible to let go of this cash cow.
Sogou also has an advertising business, but it is far less prosperous than Duji, especially in the field of medical bidding. In addition to regular cooperation, Duji also has a framework agreement with users, that is, large customers, who can commit to a minimum consumption for a year. Of these companies, Pudi has the largest number of cards issued by Duji, and is estimated to have a scale of several billions.
Just like Yike takes money from Google, an investment of this size will naturally lead to more earnings.
It can be directly said that the search information flow advertisements feed the entire Doji, its stock price rises, and it has the funds to actively try and develop new businesses. Directly attacking this segment of the business, which accounts for almost the largest proportion, is naturally very extreme. The right competitive strategy.
Fang Zhuo didn't intend to ask Qi He about the specific methods of doing things, but Qi He reported very positively.
At the same time, Duji is also increasing its investment in various businesses, and the competition itself is fierce.
"Mr. Fang, we are counting the victims of medical search. Whether it is Weibo, Zhihu or even its own post bar, there are many such accusations."
"I plan to search for it myself, and then go to the hospitals it searches for, and use my actual experience to expose it to the media, make the matter bigger, and then promote the outbreak of public opinion."
Qi He expressed his thoughts on entering the game on the phone.
"What's the matter? Are you infertile or have frequent urination?" Fang Zhuo smiled and quoted the common keywords of the card-issuing hospital, and suddenly said, "Oh, if the senior vice president of Yi Ke Tangtang was taken to the hospital by Du Ji because of this and had an accident, the communication effect would be really good. I think the latter seems to be more likely to become a topic of conversation."
"Well, Mr. Fang, I'm still studying this." Qi He didn't intend to be ridiculed too much, but just wanted to be a trigger. In fact, if Mr. Fang came in person, the effect would definitely be explosive.
Unfortunately, Mr. Fang would definitely not want to.
He bravely tried to propose this idea, and it was rejected without hesitation.
Qi He couldn't help but feel a little regretful. The boss is now successful and famous. If it was a few years earlier, maybe he would be the one who went down in person.
He was thinking about how to make the trigger appear, and was also contacting medical content providers to organize a response to the abuse of market dominance by friendly competitors. He planned to fight Du Ji through multiple channels this time.
On the last day of September, some mainstream medical content providers reluctantly signed supplementary exclusive cooperation agreements with Duji, and the relevant content no longer appeared on third-party engines such as Sogou.
Qi He also determined the situation that his lead should appear, and planned to cure Duji, half a month later in mid-October. He also gave this competition a name, "Teach first and then punish."
"This time the public opinion is to promote changes in the industry and promote the healthy development of the industry leader, so you can't punish without teaching, you have to teach first and then punish."
Qi He talked about his righteous ideas at another internal meeting of YMS.
This is also the first time Fang Zhuo has attended a meeting in half a month where YMS intends to start competing with Duji.
He highly praised the idea of Qi He, the senior vice president: "You are an old sow with bad omens, one set after another, just do it."
Qi He couldn't accept the boss's vulgar evaluation of himself, so he chose Yu Yu and took advantage of the holiday starting in October to actively look for a treatment method on Duji.