Chapter 65 0064: The Norm in the Entertainment Industry

In early June, the trailer for the drama "Little Fish and Flowers" was released on Xigua Video.

At the same time, the five major video platforms have also successively launched the summer dramas they purchased.

At this point, the competition between major TV stations and major video platforms has begun.

Popular people on Weibo post hot searches, people with connections find people to appear on variety shows, and people with money go around doing GG.

Mango TV's drama is "Piao Miao Jiang Hu", and the creative team has promoted it on two leading variety shows, "Kuaiben" and "Tian Shang".

Blueberry TV's drama is "My Wife is the First Female God of War in the Three Realms", and the creative team went on "Ace", one of the leading variety shows, to promote it.

Lychee TV's drama is "Falling in Love with Cats, Falling in Love with You", and the heroine appeared on one of the popular variety shows "The Strongest Brain" as a guest to promote.

Huafeng Media had no money, and Jiang Ge had no connections, but he had a good helper. With Mo Lan's active efforts, he was offered a guest position on Dragon TV's popular variety show "Extreme Challenge", and it was Gu Yao.

The first-tier satellite TV stations, with the exception of CCTV-8, have used all available means in order to achieve higher ratings in the summer season.

The TV series expectation list updated on Weibo allows you to intuitively see the effectiveness of each company's promotion.

1. "Piao Miao Jiang Hu", popularity 9999, number of people who want to watch 784571.

2. "My Wife is the First Female God of War in the Three Realms", with a popularity of 8011 and 654,100 people wanting to watch it.

3. "The Bourne Storm", popularity 7266, 512014 people want to watch it.

4. "Falling in Love with Cats, Falling in Love with You", with a popularity of 6443 and the number of people who want to see it is 351247.

5. "Little Fish and Flowers", popularity 2201, number of people who want to watch 90145.

…

It's clear at a glance.

"Piao Miao Jiang Hu" relies on Mango TV's popular variety show promotion, with the famous director Shi Wensi, the famous screenwriter Han Genming, the famous actors Tang Ying and Luo Riyang and other large-scale topics created, coupled with the gimmick of a large investment of 300 million, it has attracted a lot of attention It's full.

Fortunately, "Little Fish and Flowers" is helped by the traffic of Dragon TV. Otherwise, with the lineup of director Huang Tao, screenwriter Jiang Ge, actors Gu Yao, Shi Lei, and Shen Yang, it is estimated that it will not even be a first-tier TV drama, or even a second-tier TV drama. 's dramas can't be compared.

"It seems that this year's summer season is dominated by Mango TV again, and no one can compete."

"Not necessarily, Tang Ying and Luo Riyang's traffic is not low, and their acting skills are several levels higher than those of traffic niche students and traffic florets."

"Don't underestimate these two traffics. They have a lot of fans. The popularity of Chaohua has always been in the top five among all celebrities."

"You are focusing on the wrong thing. Shouldn't it be the showdown between Penguin Entertainment and Huafeng Media?"

"What's interesting is that the confrontation between the former employees + artists and the old club is not of the same magnitude from all aspects."

"You are all watching with colored glasses. Judging from the trailer alone, only "Little Fish and Flowers" sells the plot, not the actors, looks, or traffic."

…

Most netizens follow the crowd and prefer the side with more supporters. A small number of netizens are rational and will use the quality of the drama as an entry point.

Just taking the current revelations and trailers of various dramas as a reference, both parties’ views are correct.

Because everything you see in "Piao Miao Jiang Hu" on the table is very good, and it is the most popular, and it deserves to be.

Everything you see in "Xiao Yu'er and Hua Wu Que" on the table is average, with the least heat and very reasonable.

but……

This is not over yet. There are even more doubts in the film and television circles about the creative team of the drama "Little Fish and Flowers".

A certain IP magic reformer and a screenwriter for Mango TV said: "The script market is different from other markets. 95% of foreign scripts cannot be used at all. Many screenwriters create behind closed doors, not knowing what the market wants. The remaining 5 % also takes a lot of effort to adjust.”

The implication is that there are still problems with scripts written by professional screenwriters. How about a script written by a rich second generation like you, who is not even an amateur screenwriter?

That's it.

For example, for a thirty-episode TV series, the screenwriter may first submit a 3,000-word outline, a more detailed one of 10,000 words, and even better, a two- or three-episode script to the production company to see if they are interested.

Almost all major film and television companies have their own script planning teams. Some of them will hold roundtable meetings to screen existing scripts. Everyone will give their opinions and speak, and then summarize all the opinions before deciding whether to accept the project.

It is becoming increasingly rare for an individual to write a script independently and be favored by the film studio and made into a TV series.

It is precisely because of this that Zhou Mulong, who read the script of "Little Fish and Flowers" at that time, knew how difficult it was, so he said to Jiang Ge that "the descendants are to be feared, but the martial arts are immortal".

This day.

Jiang Ge received a call from Chen Qian early in the morning, and the two arranged to meet at a street breakfast shop.

"Boss, two pieces of Pian'erchuan, two cages of fried buns, two bowls of cat ears..."

Jiang Ge ordered breakfast familiarly and asked Chen Qian beside him: "Is this enough?"

Chen Gan said hurriedly: "That's enough, I'm losing weight recently."

Jiang Ge turned to the boss and said: "Order this much first, we will eat here."

The boss said with a smile on his face: "Okay, please come in and wait for a few minutes."

He already knows Django and will come over soon.

He's driving a sports car, doesn't he look familiar?

This shop is very small, with only eight tables. Because it is an old shop that has been open for more than ten years, it specializes in Hangzhou-style breakfast. It has authentic taste and moderate price, so there are many customers every day.

The two of them were lucky enough to take a table that someone else had just left.

After sitting down, Chen Qian said angrily: "I'm so angry. You said, our "Little Fish and Flowers" is not as bad as they said."

"If you scroll through Weibo to watch these, aren't you asking for trouble? It's been like this before the show started. You insult me ​​and I step on you to create topics and increase popularity." Jiang Ge is very generous. Although he also scrolls through Weibo, he has not yet Not being affected at all, he said: "Whether it is a bad drama or a good drama, we will have to wait until it is officially launched to know. You will see the truth behind the scenes, and flashy things will not go far."

His lifetime experience on earth told him that traffic will eventually become an outcast of the times.

Chen Qian smacked his lips. His anger was not going away in a short time. He changed the topic and said: "It is the lowest in popularity and it can still be sold for so much money. I thought I would be fooled by you."

Jiang Ge smiled and said seriously: "How can it be called cheating? This is called marketing."

"You have to listen to what you say." Chen Qian crossed his legs and complained: "You are also very good at choosing actors. You don't want the popular ones, you don't want the good ones, you just look for the ones who will be rejected."

Jiang Ge didn't explain much and just said: "You will understand when the show starts. I can't go wrong with the actors I choose with my piercing eyes. The right person plays the right role, and the effect is one plus one greater than two."

Chen Qian spread his hands and said from the bottom of his heart: "Anyway, I believe you. It doesn't matter who you look for."

As he said that, he raised his eyebrows and hummed: "Not to mention, listening to your boasting, my expectations for the drama "Little Yu'er and Hua Wu Que" have become much higher."

Jiang Ge smiled, he was the best at whetting his appetite, and said: "If you listen to me blowing for you again..."

At this time, everything was served, and the two chatted while eating, laughing constantly.

After Chen Qian finished eating a basket of fried dumplings, he suddenly remembered something and asked, "By the way, which drama did the actor you told me about last time that was not invited go to?"

"Wang Wei." Now that he was mentioning this person, he was no longer angry. Jiang Ge replied calmly: ""Piao Miao Jiang Hu"."

I originally thought I would get the first male lead, or at least the second male lead.

The result.

Mixed in one of the two male No. 3 characters.

It cannot be said that his choice is wrong. Sometimes, the supporting characters of popular dramas are more popular than the protagonists of less popular dramas. Of course, this depends on the performance of the acting skills and the level of hype.

When Chen Qian heard this, his expression became interesting and he said, "Is it a clever arrangement of fate, or are you deliberately trying to be tough?"

"It's a coincidence." Jiang Ge's purpose in life is to respect others as much as they respect me, not to cause trouble, and not to be afraid of trouble. He said calmly: "The revival of Huafeng will definitely be on this road leading to the top of the mountain. Meeting these people on the road, sooner or later, makes no difference.”

Chen Qian heard the smell of gunpowder.

Actually.

Job-hopping is a normal thing. Few people can stay in one company to the end. It is understandable that they choose to develop in a better company.

but……

At the moment when the company needs help the most, there is no excuse for taking artists and resources with him to change jobs.

The human touch in the entertainment industry?

What is that?