Chapter 13: First Endorsement and Moving

"Arsenal defeated Marseille 2:1 away from home!" Win your first Champions League win! 》

"Squad Captain makes another great achievement!" 》

"Arsenal stands on the wall again!" Marseille's striker is in ruins! 》

Arsenal won their first Champions League group stage victory, which also caused Arsenal fans and the British media to start talking again. Google search reading

In fact, the British media are extremely relieved about Arsenal's group stage match.

After all, after so many years, Arsenal has never had problems in the group stage.

The problem always comes in the knockout rounds!

Of course!

This is also a matter of luck!

Who told them to always draw those 'Space Team'!

However, after this game, many people felt that Arsenal had begun to gain momentum.

It has the momentum of that year's battle with Barcelona.

Of course, shortcomings in the lineup still exist.

For example, Lucky has not yet been fully developed!

The fall of the defense after leaving the midfielder support, etc.

These all need to be solved by Arsenal.

For this reason, Wenger is also constantly trying to buy some excellent defensive line players, but now some of the top players look down on Arsenal, which also makes Wenger feel quite helpless.

I have money and can’t spend it!

On the other side, Lucky once again became the focus of media discussion.

But this time it wasn't because of any of his performance, it was Lucky's boots.

In the picture posted by a fan netizen, they can clearly see Lucky’s worn-out sneakers!

The white sneakers were worn out, and some of the leather had even fallen off in large areas, and some were drooping against the feet and could fall off at any time.

This fan directly shouted to Arsenal on the Internet, ‘Buy him a pair of sneakers! ’

Arsenal fans even agreed with this statement.

Arsenal officials did not respond, but Lucky's personal account responded.

A close-up photo of worn sneakers, plus a line of text,

‘I won’t change out of my Honor sneakers! ’

Finally, he explained; "These are the boots that have been with me for seven years. They have been with me from youth training to the professional arena. This is not a simple sneaker, it is a symbol of my career!"

Arsenal fans were in awe of this.

They all admired the history of this pair of sneakers. Of course, for them, whatever Lucky said was right!

Just because they love Lucky, this is a very simple reason.

But when the picture was spread to China, it immediately caused an uproar.

Some sharp-eyed fans looked at the worn-out sneakers, and at the same time lowered their heads and looked at their own sneakers.

Isn’t this the pair of ‘Lion Series-X2’ released by Anta seven years ago?

Even though the sneakers were worn out and even the logo had fallen off, they still recognized them.

The market price is more than 100 yuan, and many people are using this pair of sneakers.

So, they use the same pair of sneakers as Lucky?

Lucky’s sneakers are instantly popular!

Together with it, the brand of sneakers became popular.

Netizens rushed to Anta’s official website and started to refresh their screens.

"Lucky is giving you free publicity! Give him a new pair of sneakers!"

"Holy shit! Lucky and I use the same pair of sneakers? So I = Lucky?"

"Want to eat shit? I'll teach you how to be a good person with a Marseille slalom, and you'll be happy!"

"It really should be replaced. The leather on it is peeling off and there is no friction!"

"Sign him! Why are you ignoring such a good publicity opportunity?"

Anta's executives also saw the news as soon as possible and immediately started an emergency meeting.

Lucky's influence in the country has gradually increased, and even after wearing the Arsenal captain's armband, he has the same commercial value as Wang Yi.

Li Ning was one step ahead of them and signed Wang Yi.

This time, they can't fall behind anymore!

That night, after an emergency meeting, Anta Group dispatched a special team to fly directly to London, England.

On the one hand, he contacted Lucai to discuss signing an endorsement deal.

On the other hand, give him a new pair of sneakers!

In Arsenal's conference room, Lucky and his agent Barnett were having heated discussions with expatriates from Anta Group.

Of course, the discussions were mostly between Barnett and the expatriates.

The two parties discussed the issue of Lucky's endorsement contract.

In fact, Lucky is more willing to sign contracts with domestic companies.

On the one hand, sports brands at home and abroad often cause problems. Even if he gets the money, he is not happy to use it.

On the other hand, he has been using this pair of sneakers for the past seven years, and he is more inclined to identify with this brand.

Agent Barnett also asked Lucky for his appeal, but he needed to fight for more benefits for Lucky, so he asked Lucky not to interrupt and let him conduct the entire conversation.

Lucky has no problem with this. Love is love, but business is business.

If you want to win Lucky's endorsement, you need to pay a sufficient price.

Barnett is arguing.

"No! It must be equal to Wang Zai's endorsement price! This is the basis!"

Anta's negotiator said helplessly; "Wang Yi is the forward and Lucky is the midfielder!"

In football, the value of forwards and various endorsements are generally higher than those of midfielders.

But Barnett glared and said, "What's wrong with the midfield? Underestimating the midfield? This is your prejudice. In football matches, how do forwards score goals? Isn't it because the midfielders feed the ball one by one? To put it bluntly, without the support of the midfield, how can they score goals?"

"And Wang is a forward, but Kai is still the captain of Arsenal!"

Anta negotiator raised two fingers and said, "Second captain!"

"No need to emphasize, he will be the first captain in the future! Do you think Wenger will give up on Kai based on his performance?"

Anta negotiator : ""

"So, our request is not excessive. If you want to get Kai's endorsement, you must be sincere enough. We don't ask you to be the highest endorsement in your country, just an endorsement contract equivalent to Wang's. Believe me, Kai's value is not less than his. Kai is Arsenal's second captain, the future first captain, and even the honorary captain!"

"His value is not only reflected in your country, but also has influence internationally. After Kai succeeds in the future, he will shout out "If you are an Arsenal player, wear Anta", and you will make a fortune!"

Lucky grinned and lowered his head.

This is really bullshit!

Agents are so mean?

It must be said that this sentence moved the Anta negotiators.

Anta has always wanted to enter the international market.

Lucky's "broken sneakers" this time gave them excellent publicity.

Thinking of Lucky's future value, they felt that the money was not too expensive.

After discussing, the negotiators finally nodded and said, "Okay, 9 million euros for five years, we..."

"Wait!"

Barnett waved his hand to interrupt and began to persuade; "Do you want to sign for seven years? 14 million euros for seven years, consider it?"

Anta: ""

In the end, Anta still signed Lucky for 9 million euros for five years.

The average annual income of 1.8 million euros is already a very high starting point for Lucky's first commercial contract.

You know, when Puma, Arsenal's jersey sponsor, contacted Lucky, they were willing to pay 1.1 million euros per year.

Anta's negotiators left. They planned to have a simple endorsement photo shoot and professional foot measurement with Lucky tomorrow.

In the meeting room, Lucky handed a bottle of water to Barnett.

Barnett drank it directly.

He exhaled and smiled, "I played well, didn't I?"

Lucky smiled, "Very good! You are a professional!"

It must be said that this guy is very good at fooling people. As an agent, you must be able to fool people.

Barnetta shook his head and said, "Fortunately, they didn't sign a seven-year contract. In fact, I regretted it after saying that. Your future value will definitely exceed this money!"

Lucky smiled, "It's already very good. I don't need any sky-high endorsements."

Barnett shook his head and said, "This represents your value in the market. If I say too much, you won't understand!"

Lucky laughed, "Okay, you can help me check this more in the future!"

Barnett nodded and said immediately, "But the priority is not this!"

Lucky was puzzled, "What else is urgent?"

Barnett sighed, "Don't you read newspapers?"

Lucky said embarrassedly, "I don't even have a TV at home."

Barnett sighed, "You are moving, you can't live in your current house."

"Why?"

Lucky was puzzled.

"You've been targeted. Since last week, The Sun has been able to get some photos and videos of you. Even your address may have been leaked. That area is a public area. If you don't want to be harassed by fans every day, you have to move!" After a pause, he added, "In fact, players live in luxury houses not to show off their wealth or enjoy themselves. They want more to get a space to protect their privacy. So I suggest you move as soon as possible. Even if it's not the best location, you need to find an area with a higher security level. Of course, the price will definitely not be cheap. But your income is completely affordable." Lucky hesitated and asked, "How expensive is the rent?" Barnett said, "If it's the area where I live, it will cost about 2,500-3,000 pounds a week!" "So expensive?" Lucky was shocked. 3,000 pounds a week? Ridiculously expensive! Seeing Lucky's look, Barnett couldn't help but said angrily; "Your new contract, weekly salary is 150,000 pounds! You think this is too expensive?"

Uh

Lucky scratched his head, smiled awkwardly, and then asked; "Is it around 1,000 euros, the house doesn't need to be too big, the location is good, and the security level is high, I can mop the floor and wash clothes by myself. I feel uncomfortable with a nanny."

Barnett sighed deeply and waved his hand; "I will help you find out, you move out first and live with me recently, I will ask the nanny to help you clean up a room."

Lucky gave a thumbs up; "That's nice!"

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Three more updates are coming! !

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