Chapter 75: The Battle of Trapped Beasts
Damai, another powerful player in instant messaging, was obviously shocked to see the momentum of Youxin today.
Their strategy has always been to keep a close eye on TT Technology, thinking that as long as they take the upper hand of TT, they will get a ticket to mobile Internet social networking.
Originally, everything went smoothly. Although the Damai mobile phone was suppressed by various competitors when it was released on May 1, Damai also cleverly resolved the crisis. So far, the first two batches of 2.5 million machines have been shipped.
And because of this wave of mobile phones, Mixin’s users currently have 25 million, and the gap with the current 30 million users of Weihua is very small. Only 4 million mobile phones are shipped in August, and it is just around the corner to surpass Weihua.
Who knows, when hope is on the face, a young man suddenly jumps out and catches people off guard. And he swept the market right from the start, and the little splash that he worked hard to build was smashed clean in a puff.
340 million! Even if everything goes well, Mixin will be lucky to reach this data volume next year! But it only took them one day! One day! This is simply a nuclear explosion in the mobile Internet industry!
What else can I do? I can only give up Mixin and focus on smartphones.
Yu Ming slammed his fist on the table. It was my wishful thinking, but I was unwilling to give up.
He took a few deep breaths and could only sigh that he was lucky. Although his arms were broken, he still had the road of smartphones to go. The most passive one now is TT Technology. Both its feet were chopped off and it was waiting to die.
But I can't let TT die easily!
These bastards!
Yu Ming was so angry when he thought of TT Technology.
According to the original plan, the third batch of 4 million Damai mobile phones should have started to be shipped one after another starting from August 1st. But now, it has been postponed.
There was a problem with the supply chain. Like Huanshi Video's mobile phones, Damai, as a new player, was not favored by suppliers. Although there are several manufacturers supplying mobile phone screens, they are not under a framework contract, but in bulk.
In other words, if the manufacturer has surplus, they will give you some, but the quantity is uncertain. Basically, it is equivalent to taking a bag to various suppliers and receiving bulk goods in cash.
This results in not only a high price for receiving goods, but also an unguaranteed quantity. In order to make mobile phones, Damai is almost collecting mobile phone screens from all channels, even the parallel imports from Zhaidu.
And this batch of 4 million smartphones, because the goods of the regular suppliers are in short supply, they can't even provide much bulk goods. Therefore, more than 70% of the screens are parallel imports from Zhaidu.
There is a problem with this batch of parallel imports. TT's base camp is in Zhaidu, and it is obvious that they have done something wrong. The parallel import market has been severely cracked down in the past two months. These dealers are determined not to move even if they see the money. The entire market is now out of stock!
This forced Damai to issue an announcement that 1 million units of this batch of mobile phones will be shipped first, and the rest will be postponed.
But it rains all night, the second batch of mobile phones released earlier, ran into trouble a few days ago!
Two battery explosion incidents occurred in succession. Originally, when the incident happened, Damai spent money on public relations overnight to suppress the matter, but TT Technology secretly stirred it up and colluded with the media! The incident was exposed everywhere, and other competitors also followed suit.
The spearhead pointed out that Damai’s mobile phone design was unreasonable, the quality was not up to standard, and it was inferior to the good in order to reduce costs.
This is also the reason why Yu Ming decisively gave up Mixin when he saw Youxin suddenly appeared, and he couldn’t take care of it at all. The siege of Damai’s smartphone quality problems is a matter of urgency.
TT Technology was obviously well prepared this time, and the questioning was very strategic.
The ridicule started from the first batch of Damai’s goods, such as serious heating problems, frequent crashes, and serious lags when running APP. This is to say that Damai’s mobile phone design ability is not good.
When the first batch of Damai was shipped, there were indeed these problems, but the first batch of users were all Damai's die-hard fans. They were very tolerant and actively made suggestions in the community. Therefore, this problem was not strongly opposed at the beginning. It did not have a substantial impact on the number of reservations for Damai's second batch of mobile phones. The second batch of reservations was sold out just one hour after it was issued.
But now TT Technology has brought this matter up, and combined with the explosion of Damai mobile phones, this matter has become serious.
The first batch of designs was not perfect, which was emotionally hurtful to users, but this batch of users were die-hard fans and could tolerate it. This is also the reason why Damai only shipped 500,000 units in the first batch, because they knew that their products were not perfect and needed die-hard fans to escort them.
The first batch was not good, which can be said to be a problem of ability. Die-hard fans can understand it, after all, everyone is "growing together". But the second batch of batteries exploded, which is not just a problem of ability, but a problem of quality.
The quality problem is an attitude problem, which is emotionally hurt to fans.
I treat you as a brother, but you just want to make money from me! At this time, the patience of early users was ignited. The most fatal thing is that die-hard fans turn black.
TT Technology is well versed in the art of tearing down walls, and has seized on the quality and attitude issues to make a big fuss. The entire mood of the Damai community has changed, from mindless maintenance in the past to unanimous condemnation. The voices of people cursing the liar and shouting for returns were boiling.
Yu Ming looked at the vice president Liang Jing in front of him and narrowed his eyes:
"Have you investigated everything? Is there any evidence?"
Liang Jing has been with Yu Ming for many years. He has worked under him since Yu Ming started working on software in his early years. He is now in charge of marketing and public relations for Damai. He looked at his old partner who looked a little haggard and nodded:
"We have checked it out. Chen Bin's wife did write a bad article about TT Technology. Although the article was deleted later, we found the screenshots. Later, TT Technology placed advertisements in the media where she worked, and she published a lot of soft articles about TT. These soft articles can still be seen now."
Yu Ming patted the table with his palm: "Okay, since we have evidence, let's do what we said before."
Liang Jing hesitated for a while and said:
"Mr. Yu, Chen Bin is the director of our supply chain. He was indeed negligent in purchasing batteries for Damai mobile phones this time, which caused the current bad influence.
But we have also checked this matter. He did not do it on purpose, and he did not collect money from suppliers. It was really because our costs were too high.
We don’t have a price advantage in the baseband, screen, and storage, which are the major components of the mobile phone cost. Moreover, these components are the key to whether the mobile phone is easy to use, and we can’t use low-end and cheaper ones.
To reduce the overall cost, we can only cut costs on other components. The cost budget for the battery is very low, and the supplier also took advantage of the loophole and used some quality-problematic products to fill the goods.
In this matter, Chen Bin is responsible for the supply chain and is responsible for not finding the product problems, but we are doing this now...”
Yu Ming raised his eyelids: “If you don’t do this, do you have a better and faster way to solve the crisis? If you don’t do this, can you drag TT Technology into the water? It’s TT that’s making trouble, and we just have to bear it?”
Liang Jing said reluctantly: “But Chen Bin has nothing to do with TT Technology, and his wife has nothing to do with this matter.”
Yu Ming looked at Liang Jing and said word by word: “Liang Jing! This is a business war!”
This article is fictional! Fictional! Don’t put yourself in it! Any company, individual, or country that appears in this article has nothing to do with reality! Nothing to do!
In addition, handsome men and beautiful ladies, can you please help me click the automatic subscription button? If I accumulate articles, my follow-up reading data will be very poor, resulting in the fact that I haven’t even tried to promote it at 210,000 words.
I want to recommend it.