Chapter 169 It’s Better to Sell Yourself than to Sell Products

“Now let me tell you a case that I once heard.

This case is "Selling Products is worse than Selling Oneself" by Chen Anzhi Chen.

That is to say, no matter what industry you are in, you are among the successful salespeople.

You will find that they will all follow the success rule of Teacher Chen Anzhi's "It is better to sell products than to sell yourself".

What does it mean that selling products is not as good as selling yourself?

In other words, before you become a salesman, you must first package yourself.

The first impression people have of you is to accept you, not reject you.

Teacher Chen Anzhi once said that before a customer buys a product, he must first buy the marketing representative.

He only chooses products when he likes you and trusts you. This is the first lesson of a salesman.

The second lesson for a salesman is how to make the other party pay you happily.

Just let the other person trust you and trust you wholeheartedly, that's all. He will be happy to buy your product.

Then he will happily pay for it.

Because customers don’t just want to buy your products.

What he wants to buy more is your service spirit and attitude. If a person does it seriously and sincerely.

Once he is trusted, he can sign any contract.

Do you think trust is a very powerful sales tool?

But you must remember that only with integrity can we go further without any hindrance!

Of course, this smooth flow does not mean that there will be no difficulties for you to succeed along the way!

What I mean by unimpeded means that if a person is honest, there will be help wherever he goes.

On the contrary, if a person has no integrity, then he will be passed down from person to person, and spread from person to person, until everyone knows about this person.

Then who will believe that this person will not also lie to him? Then do you still think that such a person will succeed?

I don’t think so, do you think so? "Qin Xue said to them with a smile!

"Well, Qin Xue is right, we can't be people without integrity." Liu Zhang Mou's voice was still very loud!

Qin Xue nodded after hearing this: "What should we talk about about the sales rules next?

That is, we should pay attention to the successful results of other people, and often think about how they succeeded.

That is, we must keep learning and reading.

This reading can be about reading about other people's success, or it can be about reading more books and understanding more knowledge!

Of course we have to learn and absorb the secrets of other people’s success.

You should read more books, because maybe after you read one more book, you may succeed because of this book.

Why do you say that? Because if you want to visit a customer, he likes this book.

And you happen to have read this book, so you can start talking about it.

If the conversation is pleasant, is it possible to sign a contract?

Therefore, reading more can only benefit us and not bring any harm.

Telephones will be installed in our factory soon. When the telephones are installed, please write down the phone numbers.

What do I want you to write down? It must be useful for you to write it down.

So what is the use? That is, you can make business cards then.

Just write your phone number on your business card when you go to make sales.

Regardless of whether they can become your customers or not, the first thing you need to do is send them a business card.

Let them know who you are? What does it do, and then after you talk, even if they can't become your customers.

Then he already has you in his mind.

One day he will think of you when he sees your business card.

At that time, maybe he will call you suddenly.

Then I told you that I want to make your product.

So at this time, does your business card play a big role? "Qin Xue thought that in future generations, almost everyone would have a business card.

This is her role as a reborn prophet. Why not use a golden finger if she has one, right?

"Business card? What is Qin Xue's business card?" Fang Hong asked at first without understanding!

"Business cards, as the name suggests, you take a piece of harder paper.

Write your name, position, and our factory address and phone number. This is your business card.

Remember to do more when making business cards, and send one to anyone you think may become your customer.

This is a potential customer! Maybe one day he will be your prospective customer! "