Chapter 1314 Free Advertising
In more than half a month, with the joint efforts of Liu Fengxia and Wang Yuying, the new food factory building was built and the newly purchased beverage production line was installed.
After installation and debugging, the instant noodle production line has no major problems and has been put into production.
The logistics company storage base built by Zhou Chengmin is also progressing very quickly. The ground leveling, foundation tamping and frame construction are proceeding in an orderly manner. The storage capacity of several thousand square meters will soon be completed and put into use.
Shen Dapeng finally felt more at ease.
During this special period of **, many real economies have fallen into a downturn, but the sales of products of his various companies have remained strong, and even took advantage of this period to basically complete the company's plan to move south.
Liu Fengxia and Wang Yuying suggested that the newly produced instant noodles can be sent to various hospitals and communities together with pure water and medicinal drinks.
Although there will be some losses, taking advantage of the company's reports on TV, the company's products can be further promoted, which will definitely be more beneficial than harmful to the expansion of the company's reputation.
Shen Dapeng agreed with their suggestions, but told them that they must control the amount of supply in various places.
The food factory had just moved south, and it cost a lot of money. Who wouldn't feel bad if they sent out a lot of this stuff as soon as it was produced?
Moreover, Shen Dapeng knew how big Beijing was. If they continued to send it to those first- and second-tier cities, no one could bear it!
Liu Fengxia and Wang Yuying certainly understood this. As for Beijing, they made a detailed control of where to send it for free and how much to send it. As for the specific work, it was handed over to Tang Wei and Sun Dapaozi.
Liu Fengxia and Wang Yuying also made some plans for other first- and second-tier cities. It was not an easy task to reasonably allocate logistics while ensuring wide coverage.
The Yingying classmate series of medicinal drinks, purified water and instant noodles produced on the production line were packed and shipped as soon as they were not warmed up. A large number of newly recruited workers worked in two shifts on the production line, working 24 hours a day, and they were very busy.
The large-scale and large-scale free distribution activities were also in full swing, and soon attracted more media attention and continued coverage.
Local newspapers, radio stations, television stations and other media rushed to report on Pengyu Food Factory's move, and even CTV in Beijing made detailed reports in its nightly news programs.
Not only did the free distribution site report, the reporter also interviewed Liu Fengxia, the general manager of Pengyu Food Factory.
Liu Fengxia faced the camera and talked freely, explaining that this activity was to support the country.
When the country is in trouble, every citizen has a responsibility.
As a responsible and responsible private enterprise, it should have the obligation to contribute to winning the tough battle of **.
At the end of the interview, Liu Fengxia mentioned the company's other products by the way.
Mentioning the company on the most authoritative TV station in the country, how great is the influence, this free advertisement will make people all over the country remember Pengyu Food Factory.
Shen Dapeng smiled knowingly after reading this news.
He knew that the scene he expected to see finally appeared.
As expected, not long after CTV broadcasted the news, local stations also stepped up their coverage. The TV screens were full of logistics companies delivering goods to various places and unloading goods, and distributing them to various hospitals and communities.
Even the online forums, which used to contain some irrelevant content, were now all flooded with Pengyu Food Factory, praising Pengyu Food Factory, saying that it was a conscientious enterprise, a private enterprise with a sense of social responsibility, etc., anyway, it was praised rave reviews.
Sometimes, the advertising effect brought by a small move is definitely more practical than paying for advertising!
Seeing the food factory being reported, Shen Dapeng was happy.
He knew that the free distribution activity he planned had achieved the expected effect, and it was indeed perfect in perfection.
Not only some supermarkets and shopping malls in Beijing, but also those large supermarkets and shopping malls in other first- and second-tier cities, called Pengyu Food Factory one after another, asking to purchase Yingying's series of medicinal drinks and other related products.
They knew that with such a good reputation, Pengyu Food Factory's products would definitely sell well.
Liu Fengxia and Wang Yuying were busy answering these negotiation calls every day, not to mention signing supply contracts with these merchants. They often stayed in the food factory for several days, and it was difficult for Shen Dapeng to see them.
Of course, after the logistics company was built, it was also busy.
Wang Huailong did not expect that after the logistics company moved south, the business was much better than in Qingshu County.
Although he paid for dozens of new vans, plus the more than 20 before, it should have been more than enough.
But Wang Huailong did not expect that so many vehicles were rarely idle every day, either loading and unloading, or on the way to transport goods.
Not to mention the delivery of goods to various first- and second-tier cities, with the geometric increase in the number of orders from various places, Wang Huailong has more and more delivery orders in his hands, which makes him busy every day. Sometimes he has to stay at the storage base at night to watch the loading, for fear of any mistakes.
At Xiaohetang Catering Company, Li Zeyu and Lin Xiaoxiao were also busy with decoration matters. Shen Dapeng took time to go there and saw that the decoration of the three-story store had come to an end.
Shen Dapeng walked around and couldn't help but give a thumbs up to Li Zeyu next to him.
"You are quite good. You made the three-story store look different."
Li Zeyu's eyebrows almost curled up when Shen Dapeng said this, "Brother Peng, you found it too late. My talent is not exaggerated. If this three-story store was in someone else's hands, it would definitely not have the effect it has now."
"Oh?" Shen Dapeng couldn't help laughing when he heard Li Zeyu's self-boasting tone, "We have been together for more than 20 years since we were young. How come I didn't realize that you also have design skills? 's talent?"
Li Zeyu couldn't help but hold his head high and said, "That's because I didn't have a platform! Someone said that if you give him a crowbar, he can lift the whole earth! Before, the second Xiaohetang Hotpot restaurant in Qingshu County only had one floor. What do you think I should do? Can't I perform at my level..."
"Okay, okay, you're getting more and more excited."
Shen Dapeng pouted, looked away from Li Zeyu, and looked around the refreshing dining hall again, his eyes full of praise, "However, the layout and lighting are really satisfying. "