Six Hundred and Fifty-Eight-Brand
Hollywood has always been a commercial society, and geniuses have never been needed here. This has always been the case. The brands that are sought after by everyone are precisely those brands that are wrapped in genius and perfectly marketed, such as directors Steven Spielberg, Explosion Bay, Wayne, etc.
The same is true for actors, producers, and even other behind-the-scenes jobs. The overall environment in the industry does not value so-called geniuses at all. What film companies value more is actually Chi Luoluo's profit potential.
If you can find a way to prove yourself and bring benefits to the film company and more people, there will be countless behind-the-scenes promoters around you who will do their best to market you as a special brand in front of the public.
The same is true for Wayne. He also proved himself first with "Happy Death Day" and was able to make large profits for the distribution company. After successfully letting Warner Brothers see his potential, he was gradually marketed as the so-called last one in North America. "Knight", winner of the "Congressional Gold Medal", the dream lover of girls all over North America, the director's banner of Hollywood in the 1990s and other labels.
When everyone mentions him, it seems that they must first praise him as a master of black art. However, the fact is that his ability to be packaged by the top three media groups in the world has nothing to do with film art, but because His films can generate huge returns for capital.
"Captain Jack Sparrow" caused confusion among movie fans on the red carpet, and the same is true for Wayne. Many film companies in the industry are aware of his nonsense on the set, as if he is born with a trouble-making physique, but he is still willing to work in the movie. In front of the public, he was packaged as an idol in the eyes of movie fans.
As long as the name Johnny Depp can make a large number of ordinary people willingly take money out of their pockets, such packaging will not stop, and this name will gradually become a brand.
It should be noted that this is the "genius" that Hollywood film companies have been looking for. This is true of Wayne, Johnny Depp, Tom and Jerry, and Jerry Bruckheimer. These "geniuses" are not limited to big stars standing in front of the stage, but more of represent brands that can appear on their own. potential.
For "filmmakers" who can achieve certain achievements in this circle, talent is not the first priority. You can indulge in private life, take drugs, smoke leaf cigarettes, or even smoke powdered substances and tobacco in order to seek greater excitement. Being with someone of the same gender as you, none of that matters.
What's most important? Johnny Depp is a typical example. He must clearly know how to market himself. In the face of movie fans, he will always be the best idol and fan-loving fanatic. Hollywood movie companies are also willing to see this kind of scene. They want you to become a brand more than anyone else, which can make the public willingly empty their wallets. s brand.
"I should be very busy today and won't have time to entertain you."
After a brief interview, Wayne, Naomi Watts and Nina stood at the entrance of the Chinese Theater in Hollywood and began to greet the guests on the platform as the host. He gave a warm hug to Tim Burton and shook hands with the silent Johnny Depp. He pointed to the staff leading the way and said.
"You're always busy, man. When you get to my age, you realize the importance of enjoying life."
Tim Burton joked, smiled and patted his arm, then nodded politely to Naomi Watts and followed the staff towards the VIP lounge.
They were the first two guests to walk on the red carpet. Unlike most of the people who came by invitation, the gothic director was only willing to show up to support the event because of their personal relationship. As for "Captain Jack" on the side, the two of them have always been inseparable in almost formal occasions in the past two years.
"I could tell Wayne didn't like me."
Arriving at the VIP lounge on the second floor of the theater, the two found a seat and sat down. Johnny Depp tilted his head, looked at his friend beside him and whispered.
"It's normal because he and I are the same type of people."
Tim Burton has long seen this clearly. Several times he wanted to push the talented actors around him to join the other party's crew and take a ride, but every time the other party agreed, and then nothing happened. The following.
"Wayne is actually not easy to get in touch with. The people around him have either been fighting with him for many years, or they are very fond of his temper and are appreciated by him from the bottom of his heart. Otherwise, they want to be friends with him. , but it’s not as simple as it seems.”
"First Evolution"
"But he still has a lot of friends, doesn't he?" Johnny Depp turned his head and looked in the direction of the door on the first floor of the theater.
In fact, in his heart, he didn't really agree with his friend's point of view. He was more inclined to think that the King of Darkness was a typical veteran in the industry. This situation is very common. If you want to enter the circle of big bosses like them, you must at least have a matching status in the circle.
For example, among Wayne's actor friends, Will Smith, Tom Cruise, and Christian Bale, which one is not a first-line commercial star in the industry? Even Yin Sang-Hoke, Gary Oldman and Ralph Fiennes are still the top names when they come out.
"Man." Tim Burton smiled and shook his head, lowered his voice and said, "This has always been like this in this circle. Supporting the superior and suppressing the inferior is the code of conduct for most people."
From "Private Means" back then, to later "Edward Scissorhands", "A Different Sky", "Ed Wood", or in the past two years, "Born Lovers" and "The Adventures of Young Heroes" Waiting for the movie, Johnny Depp can be regarded as an out-and-out literary person.
Of course, his style has won the admiration of countless people, including Tim Burton. But within the circle, literary and artistic people are far less popular than those business people.
There are some things that everyone knows. If you want to improve your status as a celebrity as soon as possible and get on the front line, joining a major commercial project is the safest way. However, there are a group of people like Johnny Depp, who exude the charisma from inside to outside. If you are a literary and artistic person, if you don't want to know these things clearly, it will be difficult for you to make a change in your career.
In fact, Tim Burton originally hoped that Johnny Depp could join Wayne's project, just like Nicolas Cage, who was a literary and artistic person in his early years, and became popular with the public through a film. Unfortunately, he also discovered Wayne later. Not wanting to see his friend, the road was still blocked.
"superstar......"
Johnny Depp, who was silent, stood up and looked at Tom Cruise and his wife who were hugging Wayne on the first floor, his eyes flashing with thought for the first time.
No one wants to be looked down upon wherever he goes, and neither does he. This feeling is not pleasant at all. Especially when I attended formal occasions with Tim Burton in recent times, the enthusiasm in the eyes of those people was always for Tim Burton. Even if they greeted him politely, they still looked at Tim Burton. Dun’s face.
"Johnny Depp, that's how that guy's name is pronounced, right?"
At the entrance of the Chinese Theater, Naomi Watts, who followed Wayne to greet guests from time to time, chatted quietly with Nina. "I forgot when I saw a movie starring him. He is an actor with very unique acting skills and he is handsome enough..."
"Yes, it's a pity that the films he starred in are too niche."
The assistant lady has been in this circle for many years. After a lot of hearing and seeing, there are some things that she can see more clearly from the perspective of a bystander. "Tim recommended this actor to the boss several times, and the boss felt that his artistic aura was too strong."
"This is a man who doesn't follow the rules."
After hearing the discussion between the two women, Wayne shook his head helplessly.
"Captain Jack", who will become popular all over the world in the future, is of course a good actor, but he knows very well that this is a guy who is not willing to accept constraints at all.
Even if actors who don't follow the rules can bring a lot of benefits, he is the type that he is least willing to cooperate with. When the contract can no longer constrain the actor's professional attitude, all that is left is to coax the actor into filming. He doesn't have that habit at all. It's better to let Disney and Jerry Bruckheimer do this. .
The guests present today are mainly Wayne's friends in the industry and people in the industry who have a good relationship with Warner Brothers. "The Flash" is popular enough that the stars who received invitations from Warner Brothers basically all dressed up. Come with joy.
From Tim Burton and Johnny Depp at the beginning, to Tom Cruise and his wife, Steven Spielberg and David Geffen from DreamWorks, to In less than an hour, the second floor of the China Theater was filled with hustle and bustle, including Heigl Ryan and other new-generation actors and stars who joined hands with Nicolas Cage.
Even though every guest greeted Wayne with a smile, there are things hidden in some people's eyes that can still be discovered if you look closely. The reason is simple. At the same time, the premiere of "Godzilla" was also star-studded. After various gossips during this period, many people want to know whether this "The Flash" will become his Waterloo.
As the time approached 8 o'clock in the evening, guests on the platform, media representatives, film critics from all walks of life, and thousands of viewers sat in the screening room one after another, all waiting for the highlight of the night, the official screening of "The Flash".
"Hey, I saw Hagrid-Ryan stuffing you a note."
Entering the theater, Wayne greeted people all the way, and when he reached the second row, he was grabbed by Tom Cruise who was waiting. Tom Cruise had a look on his face that every man could understand. He winked at him and teased in a low voice: "I swear this girl is good. We worked together in "Top Gun."
It seemed like two men were joking quietly, but Nicole Kidman and Naomi Watts heard them clearly. The two women looked at each other and rolled their eyes in tacit understanding. This has always been the case in this circle. For these successful men, there are so many temptations that they will come to you even if you are hiding.
"What do you mean?"
Wayne didn't pay any attention to the actress who was ten years older than him. If it weren't for Tom Cruise's teasing, he wouldn't have been able to remember the woman who came with Nicolas Cage. Pointing his fingers at the assistant lady beside him, he took a large pile of small notes and looked at Tom Cruise.
"Do you want it? Forget it, I'll give it all to you."
As he said that, he threw a bunch of small notes to Tom Cruise, shrugged and joked: "Brother, if I were you, I would pray now, and pray that Nicole will let you go to bed at night."
"Hey, shit."
Looking at Wayne who turned around to leave after speaking, Tom opened his mouth, looked at a large pile of "love numbers" in his hand, then looked at the expressionless Nicole Kidman, and angrily All the little notes were thrown at his feet.