Chapter 217 The Awesome People Don't Need to Explain
"Master Huan!"
Don Blaustein has been staying in the hotel these days, waiting for news from Yang Huan.
The headquarters has been urging them all the time. After all, Southampton is too popular now, and they are afraid of being robbed first and intercepting Hu.
Too much pressure on me.
Today, as soon as I received a call from Nicola Cortez saying that Master Huan wanted to see him, I immediately went straight from the Grand Harbour Hotel to St. Mary's Stadium.
It still ran over!
Seeing Don Blaustein's panting appearance, Yang Huan couldn't help laughing.
"Come on, Tang, sit down and say, don't worry, have a cup of tea first."
Saying that, Yang Huan also personally presented a cup of Tieguanyin that he had just soaked.
Don Blaustein had just sat down and was in a hurry to speak.
"Don't talk about it, sit down, go with the flow, and taste the good tea I brought from China."
As a last resort, even if Don Blaustein was in a hurry, he had to obey, right?
"I'm really sorry, I made a special trip to France to talk about a sponsorship in the past few days, so you have been waiting for a long time." Yang Huan explained casually with a smile.
"Sponsorship?" Don Blaustein's eyelids jumped, he was allergic to the term.
"It's a coincidence, I'm still a peer with you."
"Huh?" Don Blaustein's heart sank to the bottom.
Could it be that he was really one step ahead?
But French wine is famous, but I have never heard that French beer can sponsor a football team.
"Master Huan, can you clarify?" Don Blaustein asked worriedly.
"It was the Clarion family winery in Bordeaux, France, that decided to sponsor our Southampton cuff advertisement. The sponsorship fee is 30 million pounds!" Yang said happily.
"Three... thirty million pounds?" Don Blaustein couldn't sit still.
Or just a cuff ad?
How is this possible?
Even giants like Barcelona and Real Madrid,
Impossible to do so.
Unless the other party's brain is funny!
"Master Huan, stop joking." Don Blaustein said with a wry smile.
Yang Huan also laughed, whether you believe it or not, I won't explain it anyway.
"Don, I know what you mean. Heineken sponsored us in Southampton. We signed it before, and I will honor the promise. However, frankly, I am afraid I have to mention the price."
When the contract was signed last year, Southampton was in the lower leagues and didn't make much of a difference.
At the time, £3 million in sponsorship was quite a lot.
But the problem is that Southampton is now the FA Cup champion, and they want to play the Europa League next season. It is unreasonable not to increase the price.
"I can understand!" Don Blaustein also understands and is well prepared.
"Our head office has decided to increase Southampton's sponsorship fee to £5 million, but we hope that Southampton will cooperate with our activities in the UK at least twice a year for free, as well as authorize the portraits of our clubs and players. "
"Reasonable and reasonable!" Yang Huan nodded in agreement on the spot.
Five million pounds to sign Heineken, a pretty good deal.
Manchester United's beer sponsor, Budweiser, spends £6m a year.
From this point of view alone, the Southampton deal is too good a deal.
But it was signed ten years ago, and it is said that the contract will be renewed now, which is estimated to have risen sharply.
The negotiations in Southampton, in fact, did not have many differences, nor was the purpose of Don Blaustein's visit.
"Master Huan, I heard that you are planning to shoot a new MV for Uncle Bird and Lin Yuner?"
Yang Huan nodded, "Yes."
"Is there any chance of cooperation?" Don Blaustein asked with concern.
"Specific?" Yang Huan asked.
"Just like last time, we placed advertisements in the MV, and at the same time arranged for Uncle Bird and Lim Yoona to shoot our promotional videos and commercials, as well as show our Heineken beer in some other concerts or events."
This set has benefited a lot from past cooperation.
Not to mention, during Uncle Bird's performance in Times Square, New York, he poured a few bottles of Heineken beer, which made Heineken beer the focus of media attention on the second day, and the profit was not ordinary.
"Yes!" Yang Huan nodded.
Anyway, the MV was shot by him. If it can be placed in advertisements, he said it will do.
Don Blaustein was a little stunned. This young master Huan is too good to talk this time, right?
Just agreed?
Didn't ask the price?
He still remembers the last time Yang Huan deliberately arranged for him to fight against Budweiser's Greg.
But just when he was stunned and curious, Yang Huan revealed his true colors.
"I heard that you recently sponsored the Hollywood commercial blockbuster Zero Zero Seven?"
Don Blaustein was a little stunned, you know that?
He had to admit that Yang Huan was really good at intelligence gathering.
Heineken and 007 reached a cooperation intention, which was finalized more than half a month ago.
This is also a package of cooperation plans.
In the past, in the Zero Zero Seven movies, James Bond drank martini all the time, but this time it was Heineken.
To this end, Heineken paid $50 million, which translates to more than 30 million pounds.
The purpose is not just to put those few seconds of commercials in the movie, but also to get 007's portrait license, and two years later, when 007 is released around the world, Heineken will cooperate with this. Movie promotion.
For example, before the movie is released, they will get some exclusive movie clips, edited into commercials, star Daniel? Craig promised to shoot the commercial for them, but Heineken needs to pay extra for the show.
This set of plans is similar to the sponsorship that Heineken signed with Uncle Bird before.
But the value is much worse.
After all, they are zero zero seven!
But now, Uncle Bird and Lin Yuner are also quite famous.
Needless to say, Uncle Bird, Lin Yuner's song "Callmemaybe" topped the US Billboard chart for ten consecutive weeks, becoming the hottest number one single in recent years, and followed by "], In the first week, it reached the top ten on the Billboard, ranking fifth, and it was a mess.
Now that I want to sign these two superstars in one go, without a little blood, is it justified?
"I know that Young Master Huan likes to be direct, so I will say it directly. We are very sincere and continue to cooperate with you. The conditions are still in accordance with the previous cooperation terms. We are willing to sign this cooperation plan with 20 million pounds. What do you think? What?" Don Blaustein showed full sincerity.
Twenty million pounds?
£7m more than when he signed Uncle Bird.
Yang Huan thought for a while, then shook his head, "Lower."
But it does not explain why it is low, or how much its own psychological price is.
Bullshit people don't need explanation.
To cooperate, OK, you guess!
If I am satisfied, sign it, if I am not satisfied, get out of here!
Don Blaustein did not expect that the price of 20 million pounds could not satisfy this young master Huan.
But fortunately, he was already prepared.
"Master Huan, I believe you have heard that Budweiser recently signed the American pop singer Justin Bieber, and it is said that the cost has reached 15 million pounds. For this reason, they will also be in Justin Bieber's MV. Insert advertisements in it and send you a soft-shelled turtle.”
Yang Huan had never heard of the news, "And then?"
From a certain point of view, in terms of personal influence, Uncle Bird and Lin Yuner can't compare with Justin Bieber.
Therefore, the advertising expenses of the darling of the American entertainment industry are naturally higher.
"Maybe we can, if this time your video beats Justin Bieber's new single on the TUBT and Billboard charts, then we'll add another £5 million!"
This is also the highest bargaining chip Heineken can offer.
Yang Huan thought for a while, "It's interesting!"
He is still quite interested in such terms.
Justin Bieber, America's hottest idol.
If he can be suppressed, it will also establish the status of Uncle Bird and Lin Yuner.
He is happy to accept such a challenge.
…………
…………
Charlene Laheri sits in the newspaper's office.
Although the editor-in-chief Lewis approved her unlimited leave, she still came to work early.
The kidnapping did frighten her, and she was still a little terrified, but she still wanted to work.
At home alone, alone, it is easier to think wildly, and it is more likely to generate fear.
Sitting in the office, watching her colleagues in the editorial department are busy, she can only sit here, very ashamed.
Just when she was about to go out to find something to do, a text message came from her phone.
This is a press release from Southampton to familiar newspapers.
Yang Huan secretly sent it to her in advance, making it clear that she wanted to prepare early.
At first glance, Charlene Laheri was taken aback.
£30 million sponsorship?
God, how is this possible?
Also, what exactly is the origin of that winery called the Kellon Family?
How can you afford such a high sponsorship fee?
More importantly, is Southampton worth the price tag?
All the thoughts flashed through Charlene Laheri's mind.
In an instant, she had put the shadow of being kidnapped behind her, and returned to her previous identity as a shrewd and capable beauty reporter.
Everyone in the editorial department is busy, preparing the manuscript for tomorrow morning.
Over the past year, the Southern Echo has become the best-selling newspaper in the area around Southampton.
It's just recently that their sales are not as good as they used to be.
The reason is simple, they have always been able to get first-hand insider information on Southampton before.
But recently, Charlene Laheri has been in a slump, causing the entire Southern Echo to fall into a slump.
With a bang, the originally noisy editorial department fell silent for a moment.
Everyone is familiar with this voice.
Immediately, they all turned their heads to the side and saw Charlene Laheri rolling up her sleeves, holding a stack of A4 papers in her hand, looking at everyone.
She is still the same as before, beautiful and incomparable.
More importantly, from her face, from her body, everyone felt it.
She has come back!
She has stepped out of the shadows and is really back!
"Quick, I just got word that Southampton have signed a £30 million sponsorship!"
As soon as Charlene Laheri said these words, there was an uproar in the audience.
"Thirty million pounds? How is that possible?"
"Manchester United are not so high, how can Southampton sign?"
"It's impossible, who is so stupid to sponsor a Championship team for £30 million?"
"That's right, isn't it fooled?"
There was a lot of discussion among the people.
Editor-in-Chief Lewis also heard the movement and came out.
After asking about the situation, he also felt unbelievable.
"Charlene, is it true?"
"It's absolutely true!" Charlene Laheri was very sure.
She firmly believed that Yang Huan would never lie to her.
As for the reason, she didn't know either.
Anyway, she believed it!
"I want you to immediately investigate a winery called Clarion Family in Bordeaux, France. I want all its information, as soon as possible!"
At this moment, Charlene Laheri was full of aura.
"I know this winery!" Editor-in-Chief Lewis believed Charlene Laheri a little.
"I have friends in Bordeaux and I can gather information on that."
Charlene Laheri nodded, "That's it, 30 million pounds sponsored Southampton!"
Speaking of which, a flash of enthusiasm flashed in her eyes.
Even though she has made the headlines of the Southern Echo News countless times, she still feels excited every time.
"This will detonate the world's media tomorrow, and even in the next few days!"
Who said no?
With 30 million pounds of astronomical sponsorship, the media around the world will not take the opportunity to hype it up?
"Quick, quick, quick, everyone, get ready!" Charlene Laheri clapped her hands hard.
As soon as she gave an order, the entire editorial department was like a machine that had just been lubricated, and it began to operate skillfully again. ()