Chapter 1117 1117 Big News

Once again, Glory to Death is on the cusp of the storm.

Since the formation of Glory to Death, they have meant controversy and focus. The new metal rock advocated by this band has launched a violent impact on the entire rock and music market, which also makes every step they make a the focus of discussion. Just like when Elvis Presley was born.

After the Grammys, the glory of winning three trophies has easily attracted countless firepower again, especially relying on the live performances that have been praised by countless people, even surpassing the gramophone trophy itself, becoming the most popular topic of people.

Although there have always been legends about the wonderful live performance of To the Glory, and after the "Road to Glory" ended last year, it was highly praised, but this time, nearly 50 million viewers directly watched the performance of To the Glory. That kind of shock is hard to feel when listening to a third party's retelling.

Therefore, Glory to Death has once again become the focus of controversy on the cusp of the storm.

It has only been three days since the Grammy Awards ceremony, and EMI Records, together with the elite brokerage company, has released a new blockbuster news: Glory to Death has completed the renewal of the contract with EMI Records at a price of 20 million US dollars. Release at least two albums in the next three years!

In the 1990s without the Internet, the dissemination of any news required fermentation time, ranging from twenty-four hours to two weeks. Unlike the Internet age, it only took a few seconds to let a news spread around the world. spread. At this time, after three days of precipitation and fermentation, the Grammy-related news is the hottest and most widespread moment. Almost everyone is discussing this year's Grammys, and Glory to Death is the top priority. One-fifth of the U.S. population is expressing their opinion of the Grammys' take on Glory to Death.

Under such circumstances, EMI Records announced the news, obviously premeditated, and became the focus of the spotlight with almost no effort.

Two years ago, relying on the glory of becoming a topical person on a road tour, he became a member of EMI Records with a contract of one million two records. At that time, this contract caused a lot of discussion. As the record company with the largest market share in the global record market, EMI has absolutely no doubts about its strength. Even if they have no advantage in the American market, their contract with Glory to Death still amazes many people.

At that time, many experts were wondering what kind of band Glory to Death was, and it was worthy of such a heavy bet by EMI Records.

One "Almost Famous", one "Bathing in the Morning Light", this is the answer sheet handed over by Glory to Death, just two albums, Glory to Death has become one of the most influential bands in the American music scene today, and Like Nirvana, it has set off a wave of change in the entire music process, changing the entire music scene.

Like Nirvana was to grunge, Glory to Death may not have been the first band to pioneer new metal rock, but they managed to bring it into the mainstream and found a precise definition for this alternative rock. Every step of glory to death is a historical mark.

The contract of one million two records has also become one of the most successful contracts since EMI entered the American market. It has reversed the decline of EMI in the American market since the 1980s, and regained the ability to compete with other top records. the company's ability to compete.

In fact, as early as after the release of "Bath in the Morning Light", people began to discuss the direction of the contract to the death of glory.

The major record companies are obviously coveting Glory to the Dead, and many companies have contacted Glory to Death's manager Henry Bloom. The closest to the band is David Geffen, the music industry leader. Relying on his strong personal friendship with Glory to Death and his strong hard power, he is infinitely close to the new contract of Glory to Death.

If David Geffen succeeds, he's about to make history too: Because Nirvana is part of David's record label, and now it's glory to death? It's obviously one of the best things any record label can think of in today's environment.

Especially when David joined Steven Spielberg and Jeffrey Katzenberg and established DreamWorks together, it seems that the glory of death is getting closer and closer to changing the family: everyone knows that history Steven and Hugo's friendship is extraordinary.

But no one expected that Hugo and DreamWorks collaborated on his first screenwriting work "Before the Sunrise", but after five months of silence, the record contract of Glory to Death still belongs to EMI Records!

Of course, EMI made an offer that is hard to refuse.

In the opinion of the news media, the contract of 20 million two albums is almost the top rock contract in the American music scene today. Even if it is placed in the ranks of all singers, it is estimated that there are only Whitney Houston and Babyface. A few top-notch tops can surpass.

From 1 million two albums to 20 million two albums, in just two years, the value of Glory to Death has doubled twenty times! Such a rocket-like rise has achieved the miracle of the American Dream!

Putting this news in the context of the Grammys, in particular, is all the more relevant: the clear fact that almost everyone can feel alt-rock has officially gained mainstream acceptance, and grunge has worked hard for three After three years of accumulation, finally under the promotion and explosion of new metal rock, the social status of alternative rock has undergone a qualitative change.

It is conceivable to imagine the next development. First of all, the development of grunge rock and new metal rock will be faster and faster, especially the latter. It seems that after Nirvana sang grunge, not only a large number of imitators of Nirvana appeared. , and grunge can be seen everywhere like bamboo shoots after a spring rain; the same is true of new metal rock now, and there are bound to be countless imitators to the death. will usher in a period of rapid development.

The second is the promotion of alternative rock. Although people are accustomed to putting together Nine Inch Nails, Smashed Pumpkin, Green Sun, Radiohead, and Goatskin, in fact, these bands have very different styles. Features, even if they belong to the new metal rock wave, but they all have their own unique rock style. This is also the reason why new metal rock has not been able to form a huge force similar to traditional metal rock, grunge, and pop rock, because there are too many branches.

Therefore, with the Grammy's revolution and the sky-high contract with EMI Records, the rock lovers will be more courageous to walk out of their own rock path and integrate their own style into rock and roll. . In fact, Cher-Crow, Melissa-Ithaliki, Roslyn Band, etc., these singers or bands who have been affirmed in this Grammy, are also the same: find their own rock.

When the rapid development of grunge rock and new metal rock promotes the diversification of alternative rock, it will naturally contribute to the prosperity of the entire music market.

Standing on the cusp of the storm, the glory of death, unknowingly once again took on the role of promoting the historical process, and EMI also unintentionally became the creator of history.

In fact, the idea of ​​EMI is not that complicated at all. They are businessmen, and they naturally think about interests. In the past four months, the negotiations between Henry and EMI were indeed very difficult, and the negotiations broke down three times in the middle. Henry's insistence on guaranteeing the autonomy to the death of glory really angered EMI.

All record companies know that they don't interfere with the singer's music, which is impossible, and even independent record companies can't guarantee 100% let go. And Henry actually asked to guarantee the autonomy of Glory to Death in black and white, although it is only a clause similar to "When making a decisive change decision, Glory to Death must have an important right of denial", to ensure that EMI Records will not force the band to change to the greatest extent possible. His own style and persistence, but it's a tough decision for any record label -- especially for EMI.

During that time, Henry and David did get very close, especially when DreamWorks was just established in October, and the glory to death was infinitely close to DreamWorks. Because David is willing to guarantee the initiative to the death of glory - at least he has this sincerity.

Of course, Henry also knows that friendship is precious, and David is also a businessman. When Nirvana was producing the two albums "Cham. Lun" and "Zi. Gong. Inside", a fierce conflict broke out with the record company. The record company's commercialization of the record provoked a strong backlash from Nirvana, and eventually Although the album was released smoothly, Kurt was not satisfied with the two albums.

However, David can show the sincerity of negotiation, which is enough for Henry.

If it weren't for the insistence of Roger Fazon, the deputy manager of EMI's recording department, perhaps Death of Glory would have really signed with DreamWorks. Fortunately for EMI Records, Roger, who was the first to sign Glory to Death, is on the band's side again this time. He believes that Glory to Death has the ability to fundamentally change the competitiveness of EMI Records in the US market, so Make every effort to ensure the success of this contract.

Roger knew very well that he was looking for the personality and talent to die for, and for rock bands to force them to change styles for commercial gain would be suicidal. Nirvana's next two albums are proof of that. So, simple as it may be, Roger goes to great lengths to justify Death to Glory -- and for his future initiative in the US record market!

But even so, Henry and EMI have been pulling back and forth for more than three months, and it was not until a week before the official opening of the Grammy Awards that the two sides reached a final agreement: EMI finally gave in and gave glory to death in Absolute initiative in making albums - but only in "album making". Henry signed the contract with the band members' approval.

Originally, EMI released this news when "before the sunrise" became a topic, but after careful consideration, I decided to take a gamble to see what will happen after the Grammys, even if the glory is dead in the Grammys. It doesn't hurt that the United States returns empty-handed. However, EMI's waiting this time has paid off handsomely.

The 20 million contract has become the hottest news in the music market in one fell swoop, and Glory to Death has directly become the hottest rock band in North America. This wave of prestige, the wave of history, whizzes past without end!